---
description: Busca información actualizada sobre Brevo Marketing Platform en GetApp Colombia. Lee opiniones verificadas y descubre sus funciones, características, precios y usabilidad. Compara Brevo Marketing Platform con productos similares hasta encontrar la opción adecuada.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Brevo Marketing Platform: precios, funciones y opiniones | GetApp Colombia 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de email marketing](/directory/307/email-marketing/software) > [Brevo Marketing Platform](/software/91466/brevo)

# Brevo Marketing Platform

Canonical: https://www.getapp.com.co/software/91466/brevo

Página: 1 de 142\
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> A los usuarios de SendinBlue les encantan sus sencillas y potentes herramientas para gestionar campañas de marketing por correo electrónico, automatización y correos electrónicos transaccionales, así como mensajes SMS. El mejor valor en marketing por correo electrónico.
> 
> Veredicto: 3519 usuarios lo han valorado con **4.6/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.6/5** | 3519 Opiniones |
| Facilidad de uso | 4.6/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.5/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.5/5 | Basado en las opiniones generales |
| Funciones | 4.5/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Brevo
- **Constitución**: 2012

## Contexto comercial

- **Precio inicial**: EUR 7,00
- **Modelo de precios**:  (versión gratuita disponible)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Android (móvil), iPhone (móvil)
- **Idiomas admitidos**: alemán, español, francés, inglés, italiano, portugués
- **Países disponibles**: Alemania, Argentina, Australia, Austria, Brasil, Bulgaria, Bélgica, Canadá, Chequia, Chile, China, Colombia, Croacia, Dinamarca, Emiratos Árabes Unidos, Eslovaquia, Eslovenia, España, Estados Unidos, Filipinas y 27 más

## Funciones

- A/B Testing
- API
- Acceso móvil
- Acciones activadas por evento
- Alertas y notificaciones
- Análisis de campañas
- Análisis de páginas web
- Archivo y conservación
- Arrastrar y soltar
- Automatización de marketing
- Autoresponders
- Bandejas de entrada compartidas
- Base de datos de bajas en la suscripción
- Base de datos de contactos
- Biblioteca de imágenes
- Bloqueo de spam
- CAN-SPAM Compliance
- CRM
- CTA personalizables
- Campañas de goteo

## Integraciones (en total: 29)

- Astra Pro
- Bigin by Zoho CRM
- Calendly
- Claspo
- Claude
- Claude Code
- Coevera
- Facebook
- Google Analytics 360
- Google Sheets for Confluence - Workspace Connector
- HubSpot Sales Hub
- Hustle
- IONOS 1&1 Domains and hosting
- MetroCluster
- Microsoft Excel

… y 14 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Asistencia telefónica
- Chat

## Categoría

- [Herramientas de email marketing](https://www.getapp.com.co/directory/307/email-marketing/software)

## Categorías relacionadas

- [Herramientas de email marketing](https://www.getapp.com.co/directory/307/email-marketing/software)
- [Herramientas de email transaccional](https://www.getapp.com.co/directory/1707/transactional-email/software)
- [Software CRM](https://www.getapp.com.co/directory/230/crm/software)
- [Software para agendar citas](https://www.getapp.com.co/directory/316/appointments-scheduling/software)
- [Software para crear landing pages](https://www.getapp.com.co/directory/591/landing-page/software)

## Alternativas

1. [MailerLite](https://www.getapp.com.co/software/10156/mailerlite) — 4.7/5 (2323 reviews)
2. [ActiveCampaign](https://www.getapp.com.co/software/2348/activecampaign) — 4.6/5 (2568 reviews)
3. [Constant Contact](https://www.getapp.com.co/software/90578/constant-contact) — 4.3/5 (2949 reviews)
4. [EmailOctopus](https://www.getapp.com.co/software/111489/emailoctopus) — 4.8/5 (655 reviews)
5. [HubSpot Marketing Hub](https://www.getapp.com.co/software/20444/hubspot-marketing) — 4.5/5 (6256 reviews)

## Opiniones

### "Mailchimp's smarter, more efficient cousin\!" — 5.0/5

> **Sujith** | *15 de mayo de 2026* | Logística y cadena de suministro | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Perfect campaign tool for SMBs. Mailchimp but more economical, more efficient. A leap foward from the original Sendinblue product, feature packed and did I say economical?
> 
> **Puntos en contra**: Not a dealbreaker but the UI could be more premium, features less jam packed and more integrated with actual user workflow. The pricing page is confusing. When I see Rs. 625 in bold for a starter pack, I go to checkout page expecting to pay Rs. 625. But suddenly a calcualtion showing an unreasonable gap (1500 contacts -\&gt; directly 50,000 contacts) appears on the checkout page which sort of drains a person's intent to go ahead with the purchase\! The \&gt;100% of the product subscription price tag for removing Brevo branding (Rs 750 -\&gt; Rs. 625) was somewhat surprising.
> 
> Great. Especially after pleasantly encountering a serious, Indian (did not expect in a predominantly European product\!), helpful Senior Executive who understood my concern and had a soluion ready. Setting up was easy and using the product has been a good experience.

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### "Overall, a great experience with a new email provider" — 4.0/5

> **Bekkah** | *19 de mayo de 2026* | Comercio minorista | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: I love the customer service and the ease of creating emails with the block builder. The operators were very helpful with getting our account verified and helping me navigate the rules, dashboard, and subscriber management. &#10;&#10; The block builder for creating emails from scratch is easy to use and has many features I enjoy. I also like some of their email template styles. They're good starters if you need a boost in creativity, but you're also welcome to just create one from scratch yourself.
> 
> **Puntos en contra**: The left-hand menu and contacts list. The menu is a little bulky, some things are not found where I expected them to be. Like wanting to delete non-subscribers simply by deleting a list but finding I needed to use one of many confusing filters or to delete by selecting them one at a time from contacts instead.&#10;&#10; The contact list vs. the automatically created lists can be confusing when I expected them all in one spot. I also didn't want to include any non-subscribers or "blocklisted" people to my contacts but that was automatically added when connected to our Shopify store. It had me concerned that they would charge extra or consider our tier limit exceeded because of the extra contacts that we essentially cannot use.&#10;&#10; In Shopify, I created our signup form, but when adding it to our page, it was set to the right - even though I chose "centered" and tried every other option for it as well, it always stayed at the right. At some point, I'll have to add some code to make sure it goes to the center of our page. It feels like an unnecessary step.&#10;&#10; Also, when first experimenting, the email template I tried out was somewhat difficult to edit. It had text over a photo and it was somewhat difficult to access each layer on the editor. It didn't allow me to change the photo size/shape so I had to create a new graphic just for the template.
> 
> I like the pricing, the options, the features that come with the small business tier. I also really enjoy the simplicity of creating an email from scratch and the extra design options I never got with other email providers. I like their templates, though some aspects can be difficult to edit if you don't outright remove the item and replace it with something else/start over in the area.&#10;&#10; Despite some difficulties in getting started, I consider it a learning curve and I'm very happy with everything once I got the hang of using it. Would definitely recommend.

-----

### "Sales manager" — 5.0/5

> **Nicholas** | *5 de agosto de 2026* | Seguridad informática y de redes | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Very user friendly, love the scheduler. We where looking for a solid platform and Brevo has it all and more.
> 
> **Puntos en contra**: Nothing to say here really, i could not find anything that i disliked about the system. We compared it to mailchimp.
> 
> Very happy with Brevo, i recommend this system to whomever is look for a user friendly system to send bulk emails.

-----

### "A mixed blessing" — 3.0/5

> **Andreas** | *29 de abril de 2026* | Aprendizaje en línea | Valoración de la recomendación: 3.0/10
> 
> **Puntos a favor**: Good and fast technical support even on free plan. Once everything is set up (I'm currently using Brevo to automatically send new blog posts via RSS feed), it seems to be working. Popup Maker integration on WordPress also seems to work fine so far.
> 
> **Puntos en contra**: Very confusing interface and navigation, not suitable for beginners, HTML coding experience required even to set up Brevo's WordPress plugin. Pricing not very transparent, still no idea what the difference between the free \&amp; starter plans is. If you have more than 500 subscribers, it gets expensive.
> 
> I've invested too much time to understand how everything I need works, otherwise I'd probably shop around. Not sure about feasible alternatives, though.

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### "Simple and Reliable Platform for Email Marketing" — 4.0/5

> **Himaanshu** | *27 de mayo de 2026* | Marketing y publicidad | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: Brevo is easy to use and works well for email campaigns and customer communication. The platform is simple to manage, and the automation features save a lot of time. It is also more affordable compared to many other tools.
> 
> **Puntos en contra**: Some advanced features take time to understand in the beginning. The reporting section can also be improved with more detailed insights and a smoother interface
> 
> Overall, the experience with Brevo has been positive. It helped us manage email marketing, customer engagement, and campaign communication in one place. The platform is user-friendly, reliable, and suitable for growing businesses looking for a cost-effective marketing solution.

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