--- description: Busca información actualizada sobre Marin Software en GetApp Colombia. Lee opiniones verificadas y descubre sus funciones, características, precios y usabilidad. Compara Marin Software con productos similares hasta encontrar la opción adecuada. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Marin Software: precios, funciones y opiniones | GetApp Colombia 2026 --- Breadcrumb: [Inicio](/) > [Herramientas de marketing en redes sociales](/directory/104/social-media/software) > [Marin Software](/software/90927/marin-software) # Marin Software Canonical: https://www.getapp.com.co/software/90927/marin-software Página: 1 de 2\ Siguiente: [Página siguiente](https://www.getapp.com.co/software/90927/marin-software?page=2) > Marin Software proporciona soluciones de gestión de publicidad online, que ofrecen una plataforma integrada para la gestión de búsquedas SEM, visualización y marketing social. > > Veredicto: 20 usuarios lo han valorado con **4.1/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.1/5** | 20 Opiniones | | Facilidad de uso | 3.8/5 | Basado en las opiniones generales | | Asistencia al cliente | 3.9/5 | Basado en las opiniones generales | | Relación calidad-precio | 3.8/5 | Basado en las opiniones generales | | Funciones | 4.0/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 70% | (7/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Marin Software ## Contexto comercial - **Precio inicial**: US$ 500,00 - **Modelo de precios**: (Prueba gratis) - **Público objetivo**: 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: alemán, francés, inglés, japonés - **Países disponibles**: Alemania, Australia, Canadá, Dinamarca, Estados Unidos, Finlandia, Noruega, Países Bajos, Reino Unido, Suecia ## Funciones - A/B Testing - API - Acciones activadas por evento - Alertas de cuenta - Alertas y notificaciones - Análisis de campañas - Análisis de tendencias - Análisis predictivo - Análisis visual - Atribución de clientes potenciales - Base de datos de contactos - Búsqueda/filtro - CRM - Campos personalizables - Conectores de fuentes de datos - Controles o permisos de acceso - Creación de informes ad hoc - Creación de informes y estadísticas - Creación de informes/análisis - Creación de marca personalizable ## Integraciones (en total: 69) - AdRoll - Adform Ad Server - Adjust - Adobe Analytics - Adverity - Ahrefs - Amazon DSP - AppsFlyer - Basis - Branch - CTM - CallRail - Citrus - Criteo - Delacon … y 54 integraciones más ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Chat ## Categoría - [Herramientas de marketing en redes sociales](https://www.getapp.com.co/directory/104/social-media/software) ## Categorías relacionadas - [Herramientas de marketing en redes sociales](https://www.getapp.com.co/directory/104/social-media/software) - [Herramientas de análisis web](https://www.getapp.com.co/directory/109/web-analytics/software) - [Software para agencias de publicidad](https://www.getapp.com.co/directory/299/advertising/software) - [Software de gestión de campañas](https://www.getapp.com.co/directory/304/campaign-management/software) - [Herramientas de mobile marketing](https://www.getapp.com.co/directory/309/mobile-marketing/software) ## Alternativas 1. [Google Ads](https://www.getapp.com.co/software/101257/google-ads) — 4.4/5 (1006 reviews) 2. [Quartile](https://www.getapp.com.co/software/2048436/quartile) — 4.5/5 (93 reviews) 3. [Adalysis](https://www.getapp.com.co/software/126355/adalysis) — 4.6/5 (118 reviews) 4. [Semrush](https://www.getapp.com.co/software/91634/semrush) — 4.6/5 (2316 reviews) 5. [monday.com](https://www.getapp.com.co/software/91734/monday-com) — 4.6/5 (5732 reviews) ## Opiniones ### "User friendly product but need more tailored functionality" — 4.0/5 > **Andrey** | *30 de abril de 2019* | Marketing y publicidad | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: The most liked feature by me is that Marin helps me to do tasks in bulk to Google And Bing Ads. > > **Puntos en contra**: Sometimes graphs don’t correspondent to the chosen filters which is very irritating. > > Marin helps us to track and handle advanced keyword bidding. ----- ### "Marin Review" — 4.0/5 > **Nick** | *25 de julio de 2024* | Propiedad inmobiliaria | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: The data integration with our data lake and getting accurate reports within the dashboard. > > **Puntos en contra**: Bidding portfolios have not been as good as Googles. ----- ### "Better at collecting payment that helping setting up the software." — 3.0/5 > **Casper** | *26 de mayo de 2021* | Artículos deportivos | Valoración de la recomendación: 3.0/10 > > **Puntos a favor**: The bidding algorithm which we have used for 6 years, anything else is not worth mentioning. > > **Puntos en contra**: Support is bad. Interface is unintuitive. Setup is a pain in the "new" Marin One, it was a lot easier in the old Marin Search. A lot of features are not working in Marin One even though they launched it 2 years ago, so you have to toggle between One, Search and Social which is a real headache. Eager to collect payments, but not eager to help setting up clients in the new Marin One platform. Can't answer simple questions about how to setup CPA bidding for facebook, but refer to old guides for the old interface. > > I have used the bidding algorithm for 6 years and it is really solid for large google ads accounts, however anything else I don't use Marin for since it is just not very good at performing manual tasks, the ads editor is much better for that. ----- ### "Good For Program Management" — 5.0/5 > **Chris** | *5 de marzo de 2024* | Marketing y publicidad | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: We use Marin Software for PPC campaign management. The dimensions feature allows us to apply company-specific values into the final URL for offline tracking, and we can roll up and report by those same dimensions easily. Marin's cross-platform reporting makes is easy to pull data for initiatives that are executed in more than one platform. > > **Puntos en contra**: Marin's automated bidding is transparent, down to the keyword-level. The only downside with automated bidding is the "Impression Share" target. If a campaign is budget capping and not hitting the IS target, Marin will continue to bid up to increase impression share, which just makes the campaign hit the campaign daily budget faster. ----- ### "Excellent Support. Excellent Metrics." — 5.0/5 > **Emma** | *6 de marzo de 2024* | Servicios financieros | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: I love the ability to pull in all of our campaigns and look across our efforts at one dashboard. We're a small team who was working with a firm to pull this data. For about the same price, we're getting all the data and a roadmap to further optimize our campaigns. > > **Puntos en contra**: I didn't love the interface but they just did an overhaul and made some serious improvements. When I've been looking for something within Marin that isn't there, the team is all ears and often able to come up with a solution. They're pulling data from Marin into a web query so that I don't have to manually pull my marketing reports every Friday. It has been a great relationship. > > I'm a one person team and for obvious reasons sometimes get behind on the marketing tasks. The calls with the Marin team always feel like a refresher for the week instead of what it might feel like when you're always behind\! The customer support on top of an awesome dashboard of analytics (customized to your needs) is an incredible value to us. ----- Página: 1 de 2\ Siguiente: [Página siguiente](https://www.getapp.com.co/software/90927/marin-software?page=2) ## Enlaces - [Ver en GetApp](https://www.getapp.com.co/software/90927/marin-software) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | ----- ## Datos estructurados