Sobre SAP Customer Experience

SAP CRM On-Demand ofrece una gama de herramientas para satisfacer las necesidades del personal de ventas, marketing y atención al cliente, así como de los gerentes y propietarios de negocios. El centro de interacción del CRM proporciona una plataforma para administrar la comunicación con el cliente desde múltiples canales. Todas las interacciones con los clientes, desde llamadas, correo electrónico, redes sociales y chat en vivo se pueden supervisar, gestionar y evaluar. Es posible priorizar tareas y fechas, planificar seguimientos y apoyar las ventas del equipo mediante el CRM.

La gestión integrada de conocimientos, junto con la gestión de correo electrónico basada en reglas, permite a los agentes resolver problemas más rápidamente dentro del CRM. Las funciones de marketing y analíticas de ventas, combinadas con las herramientas de creación de informes incluidas en SAP CRM, permiten a los departamentos de marketing y ventas refinar su estrategia de campaña. Alinea los equipos con sus objetivos y los de la empresa analizando el rendimiento y coordinando los esfuerzos con listas de llamadas, guiones de agentes y campañas promocionales.

Crea y ejecuta campañas de marketing empleando los datos recopilados a través de SAP CRM On-Demand. Los esfuerzos de las campañas de marketing se pueden implementar de manera global, regional o local. Supervisa en tiempo real el rendimiento de la campaña e implementa campañas basadas en escenarios. Las herramientas de administración de procesos de SAP CRM permiten a los comerciales clasificar a los clientes potenciales de manera más eficiente y aprovechar las oportunidades de venta cruzada y adicional. Los comerciales pueden usar la integración de SAP ERP para administrar pedidos de ventas, presupuestos y contratos, así como para procesar y cerrar acuerdos de manera más eficiente.

Precios desde:

US$ 58,00/mes

  • Versión gratuita
  • Prueba gratis
  • Suscripción

Clientes habituales

  • Trabajadores autónomos
  • Empresas pequeñas (2-50)
  • Empresas medianas (51-500)
  • Empresas grandes (500 o más)

Implementación

  • Basado en la nube
  • Entorno local

Disponible en los países siguientes

Australia, Canadá, China, Alemania, Reino Unido , India, Japón, Estados Unidos

Idiomas admitidos

inglés

Precios desde:

US$ 58,00/mes

  • Versión gratuita
  • Prueba gratis
  • Suscripción

Imágenes

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Funciones

Funcionalidades totales de SAP Customer Experience: 20

  • Acceso móvil
  • Base de datos de clientes
  • Creación de informes/análisis
  • Enrutamiento
  • Enrutamiento automatizado
  • Gestión de campañas
  • Gestión de clientes
  • Gestión de clientes potenciales
  • Gestión de contactos
  • Gestión de correo electrónico
  • Gestión de la base de conocimiento
  • Gestión de tickets de soporte
  • Gestión del pipeline
  • Gestión del pipeline de ventas
  • Para pequeñas empresas
  • Para startups
  • Previsión
  • Segmentación de clientes potenciales
  • Seguimiento de quejas de clientes
  • Seguimiento del ROI

Alternativas

Salesforce Commerce Cloud

4,3
#1 alternativa a SAP Customer Experience
Salesforce B2C Commerce helps businesses design, launch and manage eCommerce websites to handle orders, pricing,...

Adobe Commerce

4,3
#2 alternativa a SAP Customer Experience
La plataforma de software de comercio electrónico Magento proporciona soluciones de tienda online para empresas grandes...

Salesforce B2B Commerce

4,7
#3 alternativa a SAP Customer Experience
Salesforce B2B Commerce is a cloud-based platform, which helps retailers, wholesalers, and distributors manage purchase...

Salesforce Sales Cloud

4,4
#4 alternativa a SAP Customer Experience
Salesforce Sales Cloud es una aplicación de CRM basada en la nube de Salesforce. Sales Cloud ayuda a los equipos de...

Opiniones

Calificación general

4,2 /5
(214)
Relación calidad-precio
4,0/5
Funciones
4,2/5
Facilidad de uso
3,8/5
Asistencia al cliente
4,1/5

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Mostrando 5 opiniones de 214
Neydis
Calificación general
  • Sector: Tecnología y servicios de la información
  • Tamaño de la empresa: 11-50 empleados
  • Software usado A diario durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 8.0 /10

Es una herramienta increíble para conocer el estatus de como esta la empresa.

Revisado el 31/10/2022

Puntos a favor

Que está formado por módulos para poder administrar mejor el orden de una empresa.

Puntos en contra

Los reportes. Que se deben implementar Z

Usuario verificado
Calificación general
  • Sector: Tecnología y servicios de la información
  • Tamaño de la empresa: 11-50 empleados
  • Software usado A diario durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

One of the best commerce platform out there

Revisado el 30/12/2019

I have found SAP hybris a complete package with all the relevant features required in any e-commerce...

I have found SAP hybris a complete package with all the relevant features required in any e-commerce application. A lot of third party integrations has made it more usable and integrated with other systems. It also has presence on SAP cloud.
So, overall its a good product.

Puntos a favor

1. It provides e-commerce functionality to the businesses, which helps in direct selling of the products from the producer to the consumer.

2. It provides almost all the e-commerce functionalities, and a lot of third party integrations for media(images, videos, etc.), tax calculations, payment providers, and a lot more already out-of-the-box.
The product also has ample space to expand and customize the existing platform as well as per the business requirements.

3. After the acquisition of SAP, the product has been changed to make it adaptable to SAP environment. SAP has provided a lot of integration channels to integrate it with other SAP products, for example, SAP Revenue, Billing, Marketing, Sales and Service to name a few.
As a result, it helps in overall revenue generation of the businesses.

4. The product has been extended into major industries apart from only retail.

5. There is a lot of improvement going on with every release and the product is always up-to-date with the latest changes in programming languages and in incorporating other new technologies.

Puntos en contra

1. There are still a lot of legacy bugs that needs to be fixed even in the core platform and commerce modules.

2. A lot of common functionalities are still not being provided and need to be implemented by the solution providers in every project. Such common functionalities can be provided out of the box. One such feature could be GDPR especially used within the projects involving EU sites.

3. SAP needs to focus more on technical improvement of the project and not just on marketing aspects.

4. SAP needs to publish a common set of steps publicly for the partners providing the solutions, starting from the setup of the project until the go-live of the project to avoid delays and to build better customer reputation.

Arvind Kumar
Calificación general
  • Sector: Ocio, viajes y turismo
  • Tamaño de la empresa: 10.000+ empleados
  • Software usado A diario durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

Easy to learn and work with, yet most powerful Java based eCommerce platform

Revisado el 17/12/2019

Puntos a favor

1. SAP Hybris is based on Spring framework. Because Spring is the most widely used framework in Java fraternity, finding developers and architects who can be quickly made productive on the Hybris platform is much easier as compared to that on other platforms. Moreover, there are strong SAP Hybris communities at answers.sap.com and stackoverflow.com.

2. SAP Hybris has been consistently at the top position as rated by Gartner and ForresterWave. The selection criteria for these two agencies have been most respected for many years.

3. The business tooling is very extensive and business users find the merchandising tools quite intuitive. Hybris SmartEdit (which is a tool enabling the business users to make changes to the website content as intuitive as editing a live site and previewing it on multiple devices before publishing the changes to the live site) is the only tool of its kind provided by any Java-based eCommerce platforms.

4. SAP Hybris sticks to releases as per the roadmap published well in advance. At the same time, SAP Hybris comes up with the required patches (e.g. security patches) immediately when they are deemed critical for businesses.

5. The documentation is quite rich and there are more than one sites (e.g. help.hybris.com, wiki.hybris.com, www.sap.com/cxworks etc.) where relevant help is available.

6. The licensing is very flexible.

7. There are many deployment options e.g. on-premise, on SAP cloud infrastructure, on a public cloud infrastructure.

Puntos en contra

1. The CMS and personalization still have some room for improvement.

2. SAP needs to campaign for SAP Hybris as AWS does for its cloud. After having worked with many different eCommerce platforms (including the top three), I can say that it is the best platform. Yet, because of the lack of proper campaign many customers, are not aware of its strengths and the array of features.

Aneesh
Calificación general
  • Sector: Comercio minorista
  • Fuente de la reseña

Calificación general

  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 9.0 /10

An end to end solution with seamless integration capabilities

Revisado el 19/6/2015

Puntos a favor

SAP CRM is a very robust product and SAP has done well over the past decade to cater to the CRM needs of customers across industries. The best part of SAP CRM is that it not only integrates seamlessly with other SAP softwares but also with various non-SAP softwares providing options to enterprises to keep using certain legacy systems at the same time. CRM solutions in general are very customer centric and SAP has done exceptionally well over the past few releases to come up with advanced features like Social Media Integration to capture market vibe in a more structured and organized fashion. While some of the core CRM modules keep getting better with frequent bug fixes, focus has been on adding new features to cater to industry specific needs. Another important aspect of this software is its ever improving UI. Since CRM 7.0 there has been considerable change in the UI which I should say is extremely friendly now. For customer who want to deploy SAP CRM solution faster, SAP provides them with Rapid Deployment Solution which reduces the implementation time and cost drastically. SAP CRM Best Practices are now successfully used across industries as a proven tool to successfully run business. SAP CRM on HANA platform has made data retrieval a very quick and hassle free affair. SAP also has a great community of developers and professionals who help to share ideas and answer questions when it comes to configuring and customizing their solutions. Another important thing is that for customers who do not want to invest in huge IT infrastructure , SAP CRM comes as an on demand (cloud) solution with most of the features from its on premise version.

Puntos en contra

SAP CRM releases newer version at a relatively slower rate than most of its competitors. Configurations in SAP CRM backend still remains pretty complex and require highly skilled and experienced professionals to do so. Though SAP CRM can be used as a standalone product but the usability is drastically reduced when SAP ERP is not implemented. Standalone SAP CRM analytics is very basic in its present form and cannot cater to customer need without complex customization.Lastly, lets face it, SAP solutions are still heavily priced compared to other vendors and quite understandably SAP CRM consultants are pretty expensive to hire.

Krunal
Calificación general
  • Sector: Consultoría de gestión
  • Fuente de la reseña

Calificación general

  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 9.0 /10

An application that best suits external portal and UI users

Revisado el 10/4/2015

Puntos a favor

I have worked on SAP CRM version 5* and 7* as a SAP Security Administrator and following are my observations -

- Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points.

- SAP CRM provides user flexibility with sales, service module and also external consumers (3rd party vendors).

- It is easily integrated with various SAP and non-SAP products like Identity management (IDM), 3rd party tools and ECC system

- User access and administration is controlled through business roles maintained in SAP CRM system

- Configuration required for running the various models (sales, consumer, etc) is maintained in ABAP backend in SPRO

- Also, it is rated very high in terms of its Scalability and real time analysis and monitoring of Sales (provides a holistic view as needed)

- Web UI (User Interface) helps user to enable & utilize business functionality extensively at one single point of source through replication process of business partners

Puntos en contra

I would say the user experience for SAP CRM Web UI in terms of usability and acceptance is not that great (user friendly), it's a bit complex at times.
Also, the cost of installation, product keys, maintenance, operational cost is high

But, SAP CRM 7* versions have much better usability and has improved a lot from it's previous pre-predecessors.

Mostrando 5 opiniones de 214 Todas las opiniones

Preguntas frecuentes sobre SAP Customer Experience

He aquí algunas preguntas frecuentes sobre SAP Customer Experience.

SAP Customer Experience ofrece los siguientes planes de precios:

  • A partir de: US$ 58,00/mes
  • Modelo de precios: Suscripción
  • Prueba gratis: Disponible

Los clientes habituales de SAP Customer Experience son:

Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000

SAP Customer Experience admite los siguientes idiomas:

inglés

SAP Customer Experience admite los siguientes dispositivos:

Android (móvil), iPhone (móvil), iPad (móvil)

No tenemos información sobre los tipos de integración de SAP Customer Experience

SAP Customer Experience ofrece las siguientes opciones de asistencia:

Chat

Categorías relacionadas

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