---
description: Busca información actualizada sobre Shopify en GetApp Colombia. Lee opiniones verificadas y descubre sus funciones, características, precios y usabilidad. Compara Shopify con productos similares hasta encontrar la opción adecuada.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Shopify: precios, funciones y opiniones | GetApp Colombia 2026
---

Breadcrumb: [Inicio](/) > [Software de carrito de compra](/directory/97/shopping-cart/software) > [Shopify](/software/8275/shopify)

# Shopify

Canonical: https://www.getapp.com.co/software/8275/shopify

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> Shopify es una plataforma comercial que permite vender fácilmente tanto online como en comercios minoristas.
> 
> Veredicto: 6720 usuarios lo han valorado con **4.5/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.5/5** | 6720 Opiniones |
| Facilidad de uso | 4.5/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.4/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.3/5 | Basado en las opiniones generales |
| Funciones | 4.4/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Shopify
- **Ubicación**: Ottawa, ON, Canadá
- **Constitución**: 2004

## Contexto comercial

- **Precio inicial**: US$ 29,00
- **Modelo de precios**:  (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, Android (móvil), iPhone (móvil), iPad (móvil)
- **Idiomas admitidos**: alemán, checo, chino, chino tradicional, coreano, danés, español, finés, francés, inglés, italiano, japonés, neerlandés, noruego, polaco, portugués, portugués de Brasil, portugués de Portugal, sueco, tailandés, turco, vietnamita
- **Países disponibles**: Alemania, Australia, Brasil, Canadá, Chequia, China, Corea del Norte, Corea del Sur, Dinamarca, España, Estados Unidos, Finlandia, Francia, India, Italia, México, Noruega, Países Bajos, Polonia, Portugal y 5 más

## Funciones

- API
- Acceso móvil
- Aplicación móvil
- Base de datos de clientes
- CRM
- Carro de compra
- Catalog Management
- Catálogo de productos
- Comercio móvil
- Configurador de productos
- Creación de informes/análisis
- Creación de marca personalizable
- Cuentas de clientes
- Firma electrónica
- For Small Businesses
- Formas de pago
- Gestión de SEO
- Gestión de artículos
- Gestión de clientes
- Gestión de comercio electrónico

## Integraciones (en total: 23)

- Birdeye
- Brevo
- Constant Contact
- Cyfe
- Extensiv Order Management
- Google Ads
- Google Analytics 360
- Instagram
- Kissmetrics
- Klaviyo
- Mad Mimi
- Meta for Business
- Oberlo
- PayPal
- Pinterest

… y 8 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Asistencia telefónica
- Asistencia 24/7
- Chat

## Categoría

- [Software de carrito de compra](https://www.getapp.com.co/directory/97/shopping-cart/software)

## Categorías relacionadas

- [Software de carrito de compra](https://www.getapp.com.co/directory/97/shopping-cart/software)
- [Plataformas de comercio electrónico](https://www.getapp.com.co/directory/744/ecommerce/software)
- [Procesadores de pago](https://www.getapp.com.co/directory/23/payment-management/software)
- [Software de punto de venta para minoristas](https://www.getapp.com.co/directory/1603/retail-pos-system/software)
- [Software de Headless ecommerce](https://www.getapp.com.co/directory/1999/headless-ecommerce-platform/software)

## Alternativas

1. [WooCommerce](https://www.getapp.com.co/software/101759/woocommerce) — 4.5/5 (1054 reviews)
2. [Wix](https://www.getapp.com.co/software/90955/wix) — 4.4/5 (10792 reviews)
3. [NetSuite](https://www.getapp.com.co/software/9137/netsuite) — 4.2/5 (2077 reviews)
4. [Squarespace](https://www.getapp.com.co/software/91132/squarespace) — 4.6/5 (3430 reviews)
5. [Odoo](https://www.getapp.com.co/software/102445/odoo) — 4.2/5 (1333 reviews)

## Opiniones

### "The Best of The Best For eCommerce Websites" — 5.0/5

> **Maragaret** | *11 de febrero de 2026* | Arte y artesanía | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: It offers an easy means of creating a complete eCommerce website for all sizes of business. I see it as the Cadillac of business website building. Shopify has a large following that is helpful for getting traffic.
> 
> **Puntos en contra**: It is expensive and offers more than what I need to use.  Options are needed for the best use, however many of them cost more money.
> 
> It's the best source for eCommerce website building.  I have researched all the major eCommerce websites for comparison and believe Shopify is the best.  There are many instructions that make navigation easy.  I found it easy to build a beautiful website.  Customer service is great if there are any problems.  There are many templates that target specific business models. It also provides a user-friendly, drag-and-drop editor with no coding. I like the secure payment processing, inventory management, and marketing tools.

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### "The best Ecommerce Platform hands down." — 5.0/5

> **Usuario verificado** | *6 de febrero de 2026* | Alimentación y bebidas | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: one stop shop for hosting an ecommerce store.  Everything packaged into one price, with varying levels of support available from Shopify.  Instead of having hosting somewhere, POS somewhere else and website on a different platform - this allows us complete peace of mind.
> 
> **Puntos en contra**: Would be nice if there was a service level between my plan and the shopify plus plan.  We definitely have identified features within the Shopify Plus plan that we would like to use but the total price tag doesnt make sense for us.
> 
> We have used magento ,volusion and cube cart.  After switching to shopify I can say confidently that it is the best platform to build a site on. Building a website and combining all the apps and functionality can be very daunting.  On shopify - everything is right in front of you, and presented in a way that is very much like the apple app store.  You can really do everything yourself with little training or help.

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### "Best tool for an online shopper" — 5.0/5

> **Heidy** | *10 de septiembre de 2026* | Contabilidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: As a customer I give this software a 100/100, easy to use, easy to pay, easy to manage orders, online shopping made even more easy.
> 
> **Puntos en contra**: Maybe that some things are out of stock and then in the website of the retailer they still have stock
> 
> Very pleasant, even more each day cause more brands are affiliating. Very convenient to save your contact information and process payments

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### "Easy but expensive if you need help or adsona" — 3.0/5

> **Crystal** | *30 de marzo de 2026* | Arte y artesanía | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: I use Shopify because it is basically a solid platform that is easy to use and the themes that are included are nicer
> 
> **Puntos en contra**: I hate that unless you pay more you don’t have live phone support.
Also the fact that they charge for things including other providers like ticketing, surveys, mass emails etc
> 
> My feelings are mixed. If you don’t need live customer service or support it’s a good product. Better for larger businesses

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### "A Powerful Platform for Growing E-Commerce Brands" — 5.0/5

> **Gary A** | *24 de julio de 2026* | Ropa y moda | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: What I like most about Shopify is how easy it is to launch and manage an online store, even without extensive technical knowledge. The platform provides everything needed to run an e-commerce business in one place, including website hosting, product management, payment processing, shipping integrations, and marketing tools.
As a growing brand, I appreciate the wide range of themes and apps available, which make it easy to customize the store and add new functionality as the business expands. Shopify also integrates seamlessly with social media platforms and sales channels, allowing us to reach customers wherever they shop.
Another major advantage is reliability. Shopify handles security, updates, and performance behind the scenes, so I can focus on growing my business rather than maintaining the website. The user-friendly dashboard, mobile app, and detailed analytics make day-to-day operations straightforward and efficient.
> 
> **Puntos en contra**: While Shopify is an excellent platform overall, one of the main drawbacks is that costs can add up as your business grows. In addition to the monthly subscription, many advanced features require paid apps, which can significantly increase operating expenses over time.
I also found that some customizations require knowledge of Shopify's Liquid coding language or the help of a developer, particularly when making more advanced changes to themes and functionality. While the platform is very user-friendly for everyday tasks, there can be limitations when trying to create highly customized experiences without technical expertise.
Another minor frustration is that certain features and reports are only available on higher-tier plans, which can make it difficult for smaller businesses to access the tools they need without upgrading.
> 
> Overall, my experience with Shopify has been very positive. The platform has provided a reliable and scalable foundation for growing my business, making it easy to manage products, process orders, and reach customers through multiple sales channels. The user interface is intuitive, which allowed me to get my store up and running quickly without needing extensive technical knowledge.
As my business has grown, Shopify has continued to meet my needs through its extensive app ecosystem, customization options, and integrations with marketing and social media platforms. The platform is consistently updated with new features and improvements, helping merchants stay competitive in an evolving e-commerce landscape.
While there are some additional costs associated with premium apps and advanced features, the overall value, reliability, and ease of use make Shopify a platform I would confidently recommend to other entrepreneurs and growing brands.

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## Enlaces

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