--- description: Busca información actualizada sobre Mailchimp en GetApp Colombia. Lee opiniones verificadas y descubre sus funciones, características, precios y usabilidad. Compara Mailchimp con productos similares hasta encontrar la opción adecuada. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Mailchimp: precios, funciones y opiniones | GetApp Colombia 2026 --- Breadcrumb: [Inicio](/) > [Software de correo electrónico](/directory/306/email-management/software) > [Mailchimp](/software/8268/mailchimp) # Mailchimp Canonical: https://www.getapp.com.co/software/8268/mailchimp Page: 1 / 703\ Siguiente: [Next page](https://www.getapp.com.co/software/8268/mailchimp?page=2) > MailChimp es una plataforma de automatización de marketing que permite a los usuarios crear, enviar y analizar campañas publicitarias y de correo electrónico. Incluye plantillas de correo electrónico, páginas de aterrizaje y aplicación móvil. > > Verdict: Rated **4.5/5** by 17549 users. Top-rated for **Probabilidad de recomendación**. ----- ## Quick Stats & Ratings | Metric | Calificación | Detail | | **En general** | **4.5/5** | 17549 Opiniones | | Facilidad de uso | 4.4/5 | Based on overall reviews | | Asistencia al cliente | 4.2/5 | Based on overall reviews | | Relación calidad-precio | 4.4/5 | Based on overall reviews | | Funciones | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Intuit - **Founded**: 1983 ## Commercial Context - **Precio inicial**: US$ 13,00 - **Modelo de precios**: (Free version available) (Prueba gratis) - **Target Audience**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000 - **Deployment & Platforms**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Android (móvil), iPhone (móvil), iPad (móvil) - **Idiomas admitidos**: alemán, español, francés, inglés, italiano, portugués de Brasil - **Available Countries**: Alemania, Australia, Brasil, Canadá, España, Estados Unidos, Francia, India, Italia, Portugal, Reino Unido, Singapur ## Funciones - A/B Testing - API - Acceso móvil - Acciones activadas por evento - Admite audio/imágenes/vídeo - Aleatorización - Alertas y notificaciones - Análisis de campañas - Análisis de comportamientos - Análisis de comportamientos - Análisis de contenidos - Análisis de páginas web - Análisis predictivo - Análisis visual - Aplicación móvil - Archivo y conservación - Arrastrar y soltar - Automatización de marketing - Autoresponders - Bandejas de entrada compartidas ## Integrations (213 total) - 123FormBuilder - 40Nuggets - AWeber - Accelo - Accumulus - ActiveCampaign - Acuity Scheduling - AdRoll - Administrate Training Management - Adobe Commerce - Agile CRM - Aircall - Airtable - AlertBot - AllClients ... and 198 more integrations ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Software de correo electrónico](https://www.getapp.com.co/directory/306/email-management/software) ## Categorías relacionadas - [Software de correo electrónico](https://www.getapp.com.co/directory/306/email-management/software) - [Herramientas de email marketing](https://www.getapp.com.co/directory/307/email-marketing/software) - [Herramientas de automatización de marketing](https://www.getapp.com.co/directory/308/marketing-automation/software) - [Software de plataformas de marketing All-in-One](https://www.getapp.com.co/directory/310/online-marketing/software) - [Herramientas de marketing en redes sociales](https://www.getapp.com.co/directory/104/social-media/software) ## Alternativas 1. [Brevo](https://www.getapp.com.co/software/91466/brevo) — 4.6/5 (3388 reviews) 2. [ActiveCampaign](https://www.getapp.com.co/software/2348/activecampaign) — 4.6/5 (2557 reviews) 3. [MailerLite](https://www.getapp.com.co/software/10156/mailerlite) — 4.7/5 (2254 reviews) 4. [Constant Contact](https://www.getapp.com.co/software/90578/constant-contact) — 4.3/5 (2900 reviews) 5. [HubSpot Marketing Hub](https://www.getapp.com.co/software/20444/hubspot-marketing) — 4.5/5 (6213 reviews) ## Opiniones ### "Efficient and versatile email marketing solution" — 5.0/5 > **Imanol Alfonso** | *27 de octubre de 2025* | Software informático | Recommendation rating: 9.0/10 > > **Puntos a favor**: Mailchimp offers a clean, intuitive user interface with plenty of powerful features. It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms. > > **Puntos en contra**: While Mailchimp is excellent overall, the pricing can become expensive as subscriber lists grow, and mastering some of the more advanced automation features takes time. > > I've been using Mailchimp for several months and it has streamlined my email marketing efforts. The templates look professional and the automation features save a lot of time. Reporting is also insightful and easy to understand. ----- ### "A good email campaign tool that does require ongoing maintenance" — 4.0/5 > **Zane** | *13 de febrero de 2026* | Gestión de organizaciones sin ánimo de lucro | Recommendation rating: 7.0/10 > > **Puntos a favor**: The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions. The overall user interface is very easy to use and the reporting features allow for easy tracking of individual campaigns and overall performance. > > **Puntos en contra**: We found that if you did not set up audience lists correctly from the very start it became quite difficult to manage and maintain them. This is very important as we found that without a decent amount of maintenance our emails were being marked as spam or rejected by mail servers > > Our overall experience with Mailchimp has been positive. It has served as a reliable platform for managing member communications, event promotions, newsletters, and broader marketing campaigns. The interface is user-friendly, campaign creation is straightforward, and reporting provides useful insights into engagement metrics. Despite some issues with emails being blocked and difficulties managing audiences the experience has been positive and we are exploring utilising the functionality to connect it to Salesforce ----- ### "One of the most complete email marketing solutions, at a price" — 3.0/5 > **Usuario verificado** | *4 de octubre de 2025* | Automoción | Recommendation rating: 6.0/10 > > **Puntos a favor**: One of the most reliable email marketing platforms, with a lot of years in the business. They also have the Mandrill service for transactional emails. Lots of tools, integrations... > > **Puntos en contra**: For agencies, they forced that the pre-paid credits expire in a year, and the list plans aren't worth the money unless you send a lot of frequent mails. If you send campaings from time to time to different customers, unless your volume is huge, fees make it unpayable. If you are an end user, then the story is different and prices will make more sense (maybe that's their idea of customers right now). > > Several years as agency making email campaigns from customers' lists for the automotive industry in Europe. ----- ### "MailChimp - the Pros and Cons - Ease of use and features." — 5.0/5 > **Bill** | *11 de diciembre de 2025* | Administración educativa | Recommendation rating: 6.0/10 > > **Puntos a favor**: Easy to Use for Beginners - it has a very user-friendly interface with drag-and-drop editors and prebuilt templates, makes it simple to create email campaigns quickly. > > **Puntos en contra**: We found as your audience list grows or you need more advanced automation, Mailchimp’s pricing jumps significantly and becomes very costly. While it offers automation, the more advanced workflows and integrations are higher-tier plans, limiting flexibility for small businesses that just want to try basic automation. > > Overall if you are just looking to email and provide results I would say this may fit your needs. If you are growing and want more advanced services than you may not want to invest time in this service. ----- ### "Mailchimp: EDM's made easy\!" — 4.0/5 > **Will** | *19 de enero de 2026* | Organización de eventos | Recommendation rating: 9.0/10 > > **Puntos a favor**: Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities. The UI is very easy to follow, clean and everything is grouped together in a way that makes sense. The ability to schedule the emails has been a game-changer for weekend deadlines and when things fall on holidays. > > **Puntos en contra**: The ability to save a copy of audience data before deleting audiences could be slightly faster and easier to do; it feels like it takes a while to do this, especially when you have 50+ audiences. We are also experience some issues with the button shapes not always saving when sending an EDM. > > Overall, Mailchimp is a fantastic EDM software with plenty of options for being creative, but also has premade templates to make the process of making a campaign easy and quick. Whilst it does have some cons, its pros outshine them\! ----- Page: 1 / 703\ Siguiente: [Next page](https://www.getapp.com.co/software/8268/mailchimp?page=2) ## Links - [View on GetApp](https://www.getapp.com.co/software/8268/mailchimp) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data