HubSpot Marketing Hub

Software de ventas y plataforma de marketing entrante

4,5 /5 (4316 opiniones) ¡Escribe una reseña!

Información general sobre HubSpot Marketing Hub

¿Qué es HubSpot Marketing Hub?

HubSpot es una plataforma de marketing todo en uno que cubre una amplia gama de características y capacidades. Este software se puede utilizar para realizar, rastrear y medir todas tus actividades de marketing en línea, como blogs, marketing por correo electrónico y marketing en redes sociales. También puedes usar HubSpot para crear páginas de aterrizaje y llamadas a la acción, así como para obtener sugerencias de SEO. Además, HubSpot actúa como un sistema de gestión de contenidos que te permite actualizar el contenido de tu sitio web, optimizarlo para la búsqueda y ajustarlo para dispositivos móviles. Incluso puedes usar la herramienta Smart Content para personalizar tu sitio web para cada visitante.

Información general sobre HubSpot Marketing Hub

Precio

A partir de
US$ 50,00/mes

Opciones de precios

Prueba gratis
Gratis
Suscripción
Relación calidad-precio

Funciones de HubSpot Marketing Hub

Dispositivos
Tamaño de la empresa
P M G
Disponible en los países siguientes
Estados Unidos, Canadá, Reino Unido, Australia, China y otros 5, India, Japón, Alemania, Brasil, México
Idiomas admitidos
Alemán, Español, Francés, Inglés, Japonés, Portugués

Medios

Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
Monitor performance from HubSpot Marketing Hub's Dashboard
Create, optimize and publish blog articles in order to convert readers into leads
Vídeo de HubSpot Marketing Hub Vídeo de HubSpot Marketing Hub Captura de pantalla de HubSpot Marketing Hub: Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice Captura de pantalla de HubSpot Marketing Hub: Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates Captura de pantalla de HubSpot Marketing Hub: Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction Captura de pantalla de HubSpot Marketing Hub: Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools Captura de pantalla de HubSpot Marketing Hub: Monitor performance from HubSpot Marketing Hub's Dashboard Captura de pantalla de HubSpot Marketing Hub: Create, optimize and publish blog articles in order to convert readers into leads

Opiniones de HubSpot Marketing Hub

Opiniones de HubSpot Marketing Hub

Calificación general
4,5
/
5
Excelente
2531

Muy bien
1457

Normal
272

Pobre
37

Malo
19

Relación calidad-precio
4,2
Funciones
4,4
Facilidad de uso
4,3
Asistencia al cliente
4,4
92% Un ha recomendado esta aplicación
Fernando G.

HubSpot Marketing Hub

Me ha ahorrado de tomar el seguimiento de cada correo electrónico.


Sean D.

A platform with a soul— HubSpot keeps marketing human with products built on best practices

HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot Enterprise for emails, forms, landing pages, web chat, and social scheduling. Our biggest pain point has been our third-party integration with our CRM-- we use Microsoft Dynamics 365. The more tools/features you're able to use in HubSpot, the more convenient (and powerful) it becomes as you really can benefit from having "everything you need in one place". But as companies grow, it gets harder and harder to maintain that vision. I wish we could take advantage of all of the HubSpot Enterprise features we pay for but too many of our existing tools overlap with them and that's where the importance of reliable integrations come into play.


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Md masoom R.

Great Marketing Automation Platform.

Overall my experience with HubSpot is amazing. I am using it on a daily basis and found it very helpful for my work. I am using it for campaign creation, campaign management, bulk emails sending to customers and new prospects, tracking emails, bounce rates, open rate, click rates which is a very amazing feature and accurate. I love the way I can manage all data and information which in it and fetching reports and creating dashboards is very easy and very informative in it.


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Norma C.

Small to Mid Sized Business use

Overall, its a pretty good experience, everything is extremely streamline, although I hope more features will be added in the future. I would continue using this just for like newer customers and keep older customers on our old system only because the migration is very time consuming. Each customer would have to be recreated due to the lack of migration tools.


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Avery T.

HubSpot: An Ecommerce Dumpster Fire And Living Nightmare

Having talked with nearly all of HubSpot's Product Managers, we've found that the brokenness of their platform is not unknown. In fact, it appears to be a common issue amongst many other businesses which they are "in the process of fixing". Maybe in a year or 2 this platform will be the cream of the crop, but as it stands we can't even tell how much revenue any of our emails are making.

The level to which HubSpot is missing the basics of ecommerce is inconceivable and, to say the very least, shows a systemic problem with their organization. We should not have been sold this platform and yet here we are: floating down the river Styx without even knowing it.

All ecommerce platforms MUST avoid signing any contract with HubSpot.


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Fernando G.
Sector: Marketing y publicidad
Tamaño de la empresa: 2-10 empleados

HubSpot Marketing Hub

Software usado A diario durante Prueba gratis
Revisado el 9/5/2020
Fuente de la reseña: Capterra

Me ha ahorrado de tomar el seguimiento de cada correo electrónico.

Puntos a favor

Que esta en español y muy fácil de utilizarlo.

Puntos en contra

Que la mayoría de los cursos que imparten están en el idioma Inglés.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Sean D.
Sector: Software informático
Tamaño de la empresa: 51-200 empleados
Traducir a español
Traducir a español

A platform with a soul— HubSpot keeps marketing human with products built on best practices

Software usado A diario durante 6-12 meses
Revisado el 2/8/2019
Fuente de la reseña: Capterra

HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot Enterprise for emails, forms, landing pages, web chat, and social scheduling. Our biggest pain point has been our third-party integration with our CRM-- we use Microsoft Dynamics 365. The more tools/features you're able to use in HubSpot, the more convenient (and powerful) it becomes as you really can benefit from having "everything you need in one place". But as companies grow, it gets harder and harder to maintain that vision. I wish we could take advantage of all of the HubSpot Enterprise features we pay for but too many of our existing tools overlap with them and that's where the importance of reliable integrations come into play.

Puntos a favor

HubSpot has allowed us to streamline our marketing efforts so we can focus on what really matters. With We've been able to automates so many mundane processes that we used to do manually thanks to HubSpot workflows. HubSpot's ease of use also makes training and transferring ownership/management of the tool more efficient.

What I liked:
• Simple, intuitive fool-proof interface
• Great support and learning resources
• HubSpot Academy makes it easy to learn marketing automation
• Workflows look like they were designed by a kindergartener-- I love how simple they are to understand and build

Puntos en contra

Six months into using HubSpot we outgrew the "honeymoon phase" as we started running into limitations with the platform, mostly involving integrations with other tools we use. At the end of the day, HubSpot is phenomenal at what it does but has real limits to it's function and flexibility-- it doesn't scale comfortably to larger enterprise companies/databases. If HubSpot fits within the scope of your company's marketing needs, it's a delight to use. HubSpot is built by marketers for marketers and it's run by a very human company that injects soul and purpose into it's products.

Improvements I'd like to see:
• Better CRM function-- it was too limited for us to use
• Greater flexibility with reporting custom dashboards
• Ability to use spend/budget data from LinkedIn Ads connection
• Ability to A/B test automated emails without workaround

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 8.0/10

Md masoom R.
Sector: Seguros
Tamaño de la empresa: 501-1000 empleados
Traducir a español
Traducir a español

Great Marketing Automation Platform.

Software usado A diario durante Más de dos años
Revisado el 11/6/2019
Fuente de la reseña: Capterra

Overall my experience with HubSpot is amazing. I am using it on a daily basis and found it very helpful for my work. I am using it for campaign creation, campaign management, bulk emails sending to customers and new prospects, tracking emails, bounce rates, open rate, click rates which is a very amazing feature and accurate. I love the way I can manage all data and information which in it and fetching reports and creating dashboards is very easy and very informative in it.

Puntos a favor

I like HubSpot easy to use user interface and powerful marketing automation feature the most. I love HubSpot mobile app which is very easy to use and effective, because of this now anyone can access their HubSpot account from anywhere easily with their mobile app and on the other hand I like their dashboard reports and email tracking system too.

Puntos en contra

There is one thing that I dislike about it and want to highlight it which is HubSpot is a little bit expensive but I can say also that this platform is worth to spend.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 9.0/10

Norma C.
Sector: Sector textil
Tamaño de la empresa: 501-1000 empleados
Traducir a español
Traducir a español

Small to Mid Sized Business use

Software usado A diario durante 6-12 meses
Revisado el 17/10/2020
Fuente de la reseña: Capterra

Overall, its a pretty good experience, everything is extremely streamline, although I hope more features will be added in the future. I would continue using this just for like newer customers and keep older customers on our old system only because the migration is very time consuming. Each customer would have to be recreated due to the lack of migration tools.

Puntos a favor

Great for small/startup or mid sized businesses to help their sales force track their sales data with many features for goals and customer data all in an easy to view window. Its pretty easy to setup companies and contacts with a ton of fields that you can customize. The file organization for each customer is easy to use and very self-explanatory. The software overall isn't overcomplicated and most of it is pretty self-explanatory. The emailing system is an excellent feature for making sure you have a record of all conversation with a customer.

Puntos en contra

So depending on the complexity of the business, the lack of features may be an issue, the software is pretty streamline right now just due to the limited amount of features available. I would've liked to see a few more options for file organization and customer organization. The email system as mentioned in the pro section is very useful in keeping track of conversations but it can only be applied to one customer at a time. It would be nice to be able to tell the software where you would like to store the messages. Another feature would be integration. There aren't a lot of options of integrating with custom CRM/ERP software right now, there are only 3 integration options available. So this is great for any company starting from scratch but alot of migration work for companies that have already established a system.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 7.0/10

Avery T.
Sector: Salud, bienestar y deporte
Tamaño de la empresa: 11-50 empleados
Traducir a español
Traducir a español

HubSpot: An Ecommerce Dumpster Fire And Living Nightmare

Software usado A diario durante Más de un año
Revisado el 2/10/2019
Fuente de la reseña: Capterra

Having talked with nearly all of HubSpot's Product Managers, we've found that the brokenness of their platform is not unknown. In fact, it appears to be a common issue amongst many other businesses which they are "in the process of fixing". Maybe in a year or 2 this platform will be the cream of the crop, but as it stands we can't even tell how much revenue any of our emails are making.

The level to which HubSpot is missing the basics of ecommerce is inconceivable and, to say the very least, shows a systemic problem with their organization. We should not have been sold this platform and yet here we are: floating down the river Styx without even knowing it.

All ecommerce platforms MUST avoid signing any contract with HubSpot.

Puntos a favor

Aside from our incredible account representative, there is not a single aspect of HubSpot which has benefited our ecommerce business. In fact, we have spent nearly 12 months having to deal with broken transactional messages, false sends, false reporting statistics, and an entirely broken emailing platform altogether. It has put our company though serious financial pains and has not proved its worth. As it currently stands, no ecommerce business should ever sign up with HubSpot.

Puntos en contra

HubSpot, through its archaic systems, broken ecommerce bridge, and shoddy reporting tools, has single-handedly brought our marketing efforts to its knees. For nearly 12 months we have sent out broken transactional messages, been unable to track our email revenue, pour in countless hours of unnecessary developer work, and watch our revenue decline all because we chose to trust this platform.

Genuinely nothing works for ecommerce. Aside from hand-coding messages like its 1999, we can't even put products in our emails. Product data itself exists in HubSpot, however, no customer has access to it. The platform is broken.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 0.0/10

Recomendación de usuario
8,4/10
Basado en 4316 valoraciones de usuarios
Compara con las alternativas según las recomendaciones de los usuarios
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Precios de HubSpot Marketing Hub

Precios de HubSpot Marketing Hub

A partir de
US$ 50,00/mes
Prueba gratis
Gratis
Suscripción
Relación calidad-precio
Relación calidad-precio
4,2/5
Basado en 4316 valoraciones de usuarios
Compara las alternativas según la relación calidad-precio
Compara las alternativas

Funciones de HubSpot Marketing Hub

Funciones de HubSpot Marketing Hub

API
Análisis de campaña
Análisis de participación
Análisis en tiempo real
Creación de informes y estadísticas
Creación de marca personalizable
Gestión de campañas
Gestión de contenidos
Gestión de modelos
Importación y exportación de datos
Integración de redes sociales
Integración de terceros
Interfaz para arrastrar y soltar
Marketing multicanal
Modelos personalizables
Notificaciones automáticas
Panel de actividades
Pruebas A/B
Segmentación de campañas
Supervisión
Funciones
4,4/5
Basado en 4316 valoraciones de usuarios
Compara con las alternativas según la valoración de características
Compara las alternativas

Categorías

Preguntas frecuentes sobre HubSpot Marketing Hub

Preguntas frecuentes sobre HubSpot Marketing Hub

He aquí algunas preguntas frecuentes sobre HubSpot Marketing Hub.

P. ¿Qué tipo de planes de precios ofrece HubSpot Marketing Hub?

HubSpot Marketing Hub ofrece los siguientes planes de precios:

A partir de: US$ 50,00/mes

Modelo de precios: Gratis, Suscripción

Prueba gratis: Disponible

P. ¿Cuáles son las características principales de HubSpot Marketing Hub?

No tenemos información sobre las características de HubSpot Marketing Hub

P. ¿Quiénes son los usuarios habituales de HubSpot Marketing Hub?

Los clientes habituales de HubSpot Marketing Hub son:

Empresas pequeñas, Empresas Grandes, Trabajadores autónomos, Empresas medianas

P. ¿Qué idiomas admite HubSpot Marketing Hub?

HubSpot Marketing Hub admite los siguientes idiomas:

Alemán, Español, Francés, Inglés, Japonés, Portugués

P. ¿Qué tipo de planes de precios ofrece HubSpot Marketing Hub?

HubSpot Marketing Hub cuenta con los siguientes planes de precios:

Gratis, Suscripción

P. ¿HubSpot Marketing Hub es compatible con dispositivos móviles?

HubSpot Marketing Hub admite los siguientes dispositivos:

Android, iPhone, iPad

P. ¿Con qué otras aplicaciones se integra HubSpot Marketing Hub?

HubSpot Marketing Hub se integra con las siguientes aplicaciones:

1CRM, Bitium, Bizible, Oktopost, Pipeliner CRM, SalesforceIQ, SeamlessGov, Unbounce, Velocify, ion interactive

P. ¿Qué tipo de asistencia ofrece HubSpot Marketing Hub?

HubSpot Marketing Hub ofrece las siguientes opciones de asistencia:

Preguntas frecuentes, Foro, Base de conocimientos, Asistencia en línea, Asistencia telefónica, Tutoriales en vídeo