Sprinklr

Sprinklr es una herramienta de gestión de redes sociales útil para los profesionales de la industria. Me ha gustado especialmente la amplia variedad de funcionalidades que ofrece el software para gestionar y analizar sus cuentas de redes sociales, lo que le permite a las marcas optimizar sus estrategias de marketing y aumentar la visibilidad de la marca. Además, Sprinklr ofrece una excelente integración con otras plataformas, como Facebook, Twitter y Instagram, lo que facilita la sincronización de contenido entre diferentes plataformas.

-no ofrece la posibilidad de personalizar los informes generados-a veces puede ser un poco complicado de configurar

Sprinklr can fetch real time comments, messages, posts from social media channels into dashboards which help advisors to reply to customer queries and/or concerns. It has extensive reporting and does social listening as well across social media channels where you can fetch posts using particular keywords.

Sprinklr can do almost everything but there are sometime few misses. It misses to fetch comments or the numbers in the reporting are sometimes different from actual channel analytics. Their support is a major miss. If something needs extensive troubleshooting, the support will always try to brush it under the carpet and push back.

I like the research and insight features. It helps me understand my audience and come up easily with solutions.

Don't really like the social media manager interface, it's not intuitive. Customer service is also veeeery slow.

Sprinklr has every feature a social media marketer could need - in the publishing, listening and reporting categories. Its robust system allows us to publish to 120+ social assets simultaneously - a HUGE time saver for the company.

Sprinklr's system is so thorough that it can feel intimidating or overwhelming to use. There are so many options to accomplish a goal it can be difficult to know where to start.