Opiniones de Constant Contact

Muy similar a lo que otras herramientas de marketing pueden hacer sin problemas. Creación de campañas utilizando un editor visual, creación de encuestas, A/B testing, etc.

Creo que las partes más negativas son la atención al cliente, que no soluciona casi nunca un problema en una interacción, y por otro lado en algunos casos hay problemas al mostrar emails en dispositivos móviles (responsive), y exportar un email en HTML puede ser problemático. Por último, a la hora de integrar técnicamente con algún sistema, puede ser complicado.

Definitivamente es una de las herramientas más fáciles de utilizar para la creación de campañas de email marketing

Tal vez el punto débil de esta plataforma es el contacto con el área de atención a clientes ya que al estar en EU, es complicada la comunicación

Su facilidad de uso y nivel de soporte nos han sorprendido gratamente, pero también la posibilidad de armar y enviar encuestas tipo preguntas con secuencia lógica, para evaluar el desempeño de nuestro personal y servicios.

Su esquema de cobranza no es lo mejor, y resulta más caro que la competencia

El programa es muy facil de utilizar y muy intuitivo. Ademas la plataforma asegura el envio y entrega del email, mas el seguimiento de estadisticas.

El software en general me ha gustado mucho. Creo que si tuviera que sugerir alguna contra, seria que si bien ofrece variados templates, se necesita un conocimiento basico de programacion html/css para personalizar esos templates. En mi caso soy programador y no me afecta, pero he tenido pedidos de ayuda de gente que les resulta dificil la personalizacion de los templates

Constant Contact es increíblemente fácil de usar, con sus vistas organizadas de lista/calendario, carpetas y funciones de administración de listas.

La capacidad de etiquetar otras páginas en la sección de publicación de redes sociales necesita mejoras. Sería genial si pudiera completarse automáticamente como los sitios de redes sociales.

Es una herramienta muy efectiva para el inicio de campañas de email marketing, tanto como de resultado y analisis de datos recogidos e información de las campañas.

No hay malas indicaciones o recomendaciones.

Me gustó mucho que sea una herramienta confiable en cuanto a las estrategias de email marketing

Que al ser una empresa americana, su sede está allá y el soporte técnico es horrible. Sí tienen un call center en español pero aún así contactarlos está súper complicado

Sus funciones para campañas masivas e interactivas

Al importar adecuar los campos es tedioso

Muy fácil de usar a pesar de tener tantas opciones útiles para enviar correo masivo. Es muy fácil de subir tus contactos. La herramienta para elaborar tu correo es increíble, con muchas opciones y plantillas muy fácil de usar. Es un producto super maduro y siempre a la vanguardia. También me gusta mucho que tiene una opción para quienes no tenemos el recurso necesario para las opciones de pago, pero que tiene todo el potencial de la herramienta.

No hay algo en específico que no me guste. Lo que sucede es que existen otras herramientas con características muy similares que tienen un menor costo. Algunas incluso de un solo pago.

Es rapido privado y seguro no da tanta vuelta y es privado

Su publicidad es un poco insistente cuando se trata de que lo conozcan mas

We use Constant Contact to create our Email Campaigns and also to schedule posts on our social media on a weekly basis.

We had no problems with Constant Contact at all.

Constant Contact excels in handling various groups/lists and large numbers of contacts. I've dealt with companies with a vast customer base, and Constant Contact enables you to manually eliminate subscribers and errors from more extensive groups/lists. They're coming out with a new edition of their email builders, but the existing one allows for individual CSS coding per block, which allows for a lot of customization.

Constant Contact has several oddities that I haven't encounter with Mailchimp, especially when using external connections for photographs and URLs. The email builder's text and link editing is a little strange and has a few flaws. Also, unless you make folders for all of your emails, the new search option for past emails is quite sluggish and takes a very long time to find.

Easy, user friendly and sooo many customizations! Mail chimp was cheaper but CC was way more automated and had many more options.

Cost started raising a bit in the last couple years. There’s so much more you can do with CC but it takes a bit of a learning curve to utilize its full potential- if you stick to basic email you’re fine but if you want to do much more which is ideal for marketing like landing pages you’ll be scratching your head for a while. Customer service is, “meh.”

All basic features are available and working and easy to navigate. I loved the more specialized features on the higher tiers.

There seems to be some functionality missing for certain features. Their automation options are very limited compared to other software I've used

I like that you can easily assemble a professional email campaign. You can even trigger events based on interaction with the campaigns.

The inability to merge old accounts is a drawback.

Constant Contact is user-friendly and offers a wide range of templates for email marketing campaigns. The platform makes it easy to create and customize emails, and the reporting and analytics features provide valuable insights into the success of campaigns.

Unfortunately, Constant Contact's new billing system is a major downside. The fact that they now charge per email sent out feels like a money grab, and it's frustrating that they didn't grandfather in long-time customers like myself. The lack of customer support and response to my concerns only adds to the frustration.

As someone without much technical expertise, I appreciated the customizable templates that allowed me to create professional-looking emails that effectively engage customers.

However, I did encounter some limitations with the basic plans of Constant Contact, as they limit the number of contacts and emails that can be sent.

One of the most amazing things about Constant Contact is its ease of use and accessibility. It is a user-friendly platform designed to help small businesses and organizations create professional-looking email campaigns without any prior design or coding experience. The platform offers a wide range of templates and drag-and-drop features that make it easy to customize and create emails that match your brand. Additionally, Constant Contact provides detailed reporting and analytics, allowing users to track the success of their campaigns and make data-driven decisions.

One of the most amazing things about Constant Contact is its user-friendly interface, which makes it easy for users with little to no technical experience to create professional-looking emails and campaigns.

I like the quality of the reports which facilitates a better integration of the data, so we can make adjustments.

The only drawback I have encountered with this tool is the customer support. I had a problem with a mail increase that I had to pay, while looking for explanations, what was explained to me was not very clear

Constant Contact is an excellent resource for constructing and managing successful email campaigns, offering a broad selection of features. Its drag-and-drop email editor simplifies personalizing templates and creating attractive emails. The analytics and reporting tools are advantageous for evaluating campaign results and grasping customer actions.

One thing I dislike about Constant Contact is that it can be difficult to access certain features and settings within the platform.

Constant Contact is easy to learn, use and gather reports. The functionality is great and helps eliminate duplicating work. We love the ability to drop in a you tube video, conduct surveys and gather RSVPs.

Only frustrating part is being signed out of account, but still being able to make changes. You don't know that your time has expired until you go to save the changes.

1. Constant Contact makes it easy for me to send bulk email that goes straight to inbox and that what got me entangled with it.

2. I noticed a very rare feature that Constant Contact have that many other doesnt have. Constant Contact, allows me to collect donations from people. Many of the clients i have helped setup Constant Contact like the donation feature part so much too.

3. Constant Contact allows me create absolutely any kind of form that is needed for my list building.

Constant Contact doesnt have a free forever basic plan. Although they give first month free but I think they should have a plan for small businesses starting out who cannot afford their $20 a month.

Constant Contact makes it super easy to stay in touch with our association members as well as to create various marketing campaigns.

The only negative I have is with pricing. While Constant Contact provides tremendous value, and offers fantastic savings for a subscription paid annually (which is a good thing) ... for us as a non-profit, it is easier budget-wise for us to pay monthly, so we are not able to take advantage of the bigger discount. It would be helpful if Constant Contact allowed those same savings to be applied for non-profits who pay monthly ... especially since we have been a long-time customer.

We signed up with Constant Contact in somewhat a state of desperation, after having no luck with other platforms to do what we wanted them to. We were looking for an email marketing platform that would effectively take our data and create merge fields that worked, had the ability to segment lists, and also provided detailed reports including who had opened it, who had not unopened it and had the ability to re-send with one-click to everyone who had not opened a specific email. We also wanted a platform where we could create our own customizable template that still had a professional appearance. Constant Contact did all this for us, and our customers have been commenting on how the communication we're sending them "looks professional, has a consistent look, and always has relevant content". We couldn't have achieved this without Constant Contact!

The one disadvantage with Constant Contact is that anyone that has the same email address is merged into one contact. This has been a small issue for us where we want to keep both contacts names even though they have the same email address. We have been able to work around this by asking all our customers with duplicate email addresses to update their email address.

Link tracking, see immediate responses easily, some updates to email editor that have helped, look and feel of emails is good, importing and exporting contacts is fairly pain free.

Email editor shortcomings: no way to create reusable items to be used across emails; hard to get to html when editor features are insufficient or inaccurate.

Folder management and use: site does not remember when you work in a folder, always starts at the "All folders" level, forcing repeated navigation steps to continue working in the desired folder.

Contact management is awkward: working with large contact lists to clean up/reorganize is a nearly futile effort if contacts are part of multiple lists.
Even though emails can be scheduled in advance, Contact lists are attached to emails at the time of sending, no option to change this. So when sending a templated email with contact group dependent links and content, there must be a separate email/campaign created, plus a separate contact list to be used with it. Dead lists and emails are a quickly a mile deep if not regularly purged.

Reporting on results over multiple email campaigns appears to be non-existent.

Lack of responsiveness by vendor to problems. Feedback and problem reports get an autogenerated email. No other response is ever apparent.