Opiniones de Adobe Campaign

Permite de forma fácil automatizar y personalizar las campañas de marketing digitales de forma 360

Esta muy paquetizado y para extraer más analíticas o personalizar más las campañas tienes que ir comprando más softwares de adobe

Easy to access apps and tools. The different help screes along the way are great when you are trying to figure out what option to use. The layout os the apps and menus are very user friendly. There seems like there is too many tools but I am sure I do not use as many as others.

Besides the subscription structure no cons. It would be great if you can flat out purchase the product and pay for upgarde when you need them.

I really like how there is so much possibility with this project. Whether for work or for personal use, there are a variety of features for every need. The program is also quite easy to use, and there are so many resources out there to help research something if I don't know how to do it.

The program is quite complicated and it can be hard to figure out simple tasks without looking up how to do it.

Adobe Campaign is a true development platform. For extremely custom solutions, it can be very powerful (provided the right hardware is chosen for on-premise solutions). The data model provides a lot of flexibility, which gives it a leg up on some of Campaign's direct competitors.

Lots of bugs, lack of proper documentation and tutorials makes it difficult for users to achieve the results we ultimately need to.

Its main feature is automating marketing public services. I can attach several files at a time and still send heavy sized documents in fraction of seconds. I am having great experience with it because it keeps everything well organized.

The price is high, but in view of the brand name and the fantastic functionality, it’s not a big deal but not good for small marketing departments.

This software was extremely easy to learn. There are multiple free templates available in the App Store as well. There are also numerous tutorials on YouTube and from Adobe. But easy to load and go.

The price can be a hindrance for small businesses so depends on what you really need. If you’re not going to learn how to use all the features than might be better off with a cheaper option.

That the security cription and the lease of use .all the others in had problem with under standing how to use it and know I did it right

None really it will run my crimped messages in my office very well set up .no hidden clauses

This is software is perfect for my work and I deal with it easy.

Its price is hight minly. I advice them to reduce the price.

Adobe tools have everything film maker needs.

This is not a fault of Adobe alone, but the stability issues usually kick in during every project. Nvidia GPU drivers crashes and you are forced to reboot your computer.

Adobe Campaign is a set of solutions that help me to manage my company information and monitor the performance of my cross-channel campaigns from single platform. It has been the perfect tool that provides reliable services with advanced features.

Adobe campaign is providing amazing services and let us not face any issue. I really like the way it manages all the functions and develop them in efficient ways.

There are a lot of options to customise and personalise this to suit your needs. And once you have a good understanding of it you can create very powerful marketing campaigns relatively smoothly. The email delivery and tracking capabilities are excellent. Compare to a few other solutions we used prior to this, it is able to get past spam filters much more capably. It can also automatically analyse reports to get you better results. Lastly, Adobe support is pretty good. We have used multiple Adobe products in the past and never had issues with their support team.

The learning curve to get the most out of this is pretty sharp. If you plan on investing on this, be prepared to spend a few hours either going through resources online or talking to their support team to set things up properly.

Adobe Marketing Cloud offers excellent analytics and reports. It offers strong email and social media marketing. It is very useful in search engine optimization, website development and optimizing the landing page of website . It is one of the best marketing tool.

Adobe Marketing Cloud is not a free tool, it require payment. It is a complicated tool to work on. I find Google Analytics little user friendly

I use adobe e-sign to send new hire documents to all new employees and this software is very convenient and easy to use. You can attach multiple documents at the same time and still send heavy sized files in fraction of seconds. You can store multiple templates to the library and can send documents to multiple people at the same time thru mega sign feature.

A little complicated dashboard since they highlight all the features of the product on a single page.

We bought the products from Adobe for a long time. In combination with other tools, Adobe Campaign allows you to target and optimize advertising, manage multi-channel companies, use mobile and online applications. We are very satisfied with the results. At the same time, it is an instrument to be able to use.

There is no support for the Russian language, rather complicated interface. Understand the program from scratch is not easy.

At Adobe Campaign, I like visual analytics. After creating a project, I easily track the steps. All statistics get to my personal account. I also liked the ability to personalize email newsletters.

I work as a teacher, and Adobe Campaign is more of a marketing tool. I would switch to a program more suitable for my tasks, but the authorities are against it.

Adobe Marketing Cloud is very effective in my Marketing department. As an Director of Marketing i should be the one who will introduce to my team what software should will help our workload and will benefit our market.

In 2 years of using Adobe Marketing Cloud its hard to say that it has an issue in our team because this software benefits us a lot.

We use Adobe Campaign for various marketing tasks. We mainly deal with email distribution and SMM. Just one program helps us to completely conduct a marketing campaign and not be distracted by third-party services.

I believe that Adobe does not pay enough attention to the program. Adobe Campaign is an important marketing tool, but many features work according to old principles. You need to update the program more often and follow the latest marketing research so that the program remains in the lead.

This program is very detailed and allows the user/users to connect, share and review content. The whole team can see what portions each team member has been assigned, as well as progress throughout a project.

There is a bit of a learning curve to this software. It may take some time for your team to get used to the workflow, etc.

This is the best analytics software on the market, in my opinion.
The dashboard allows you to easily manage & automate company email, adverts, and implementation campaigns.
You can also easily access to your followers/audience profiles.
Gives you analytics in a user friendly and understandable format.

If you are used to free analytics then you may not be as willing to pay for this software.
In the beginning you need to take the time familiarize yourself with the new software, in order to use all the added benefits.

I appreciate that the software allows you to manipulate photos, videos, etc. while creating a uniform presence on all of your marketing initiatives. Most importantly, collaboration is key when it comes to these types of projects and we found that we were able to share/edit content seamlessly among our employees.

This software is definitely different from others I've used in the past, so the onboarding process took longer than we anticipated. Also, the costs can add up, especially if you don't already own other Adobe programs. However, if you think your business will use it frequently, I'd say it's worth the investment.

The Adobe Cloud softwares are faster and leaner, with a more modern interface, a new Developer Workspace, and an intuitive experience for marketing and designers who design and market their product.

Subscription costs........over the years the price will be more expensive than a perpetual license.

Adobe Marketing cloud provides services that allow users to collaborate on a project easily. It has many options that are easy to use.

The price is the largest drawback to this software, but its ease of use makes up for it. Especially your business uses it frequently.

The number one choice first and foremost because of its powerful marketing asset management capacity, which seems to support distributors efficiently regardless of their location or the device they’re using. The interface is friendly, the features are well organized, and marketing staff has the opportunity to perform tasks in a more creative way. Overall, Adobe keeps even the largest and most diverse teams organized, allowing them to sync, share, and discuss files, and to manage their campaigns online.

Price: if all you need is a basic web stats, you should choose a cheaper/free and more intuitive solution.
Scarcity of professionals proficient at the tool combined with a steep learning curve has to be taken into consideration before adoption.
Endless customizations can give you to more data than you need. If you don't have an plan in place for analytics you'll end up a victim of "analysis-paralysis"

Most of the marketing tasks we conduct through the Adobe Campaign. The platform is best suited for email marketing and SMM, but it does a good job with the rest of the tasks.

Adobe Campaign begins to slow down after two hours of work. From whatever computer I go, the problem remains. I suspect that the problem from the server.

This software is initially focused on professionals. I strictly do not recommend it to a beginner. Although, if desired, anyone can understand. The question is is it worth the effort? It is difficult to answer unequivocally. Personally, I quite like the program.

It is necessary to understand the special terminology, to have an idea of the goals and witches when using such software. Working with the program, it is critically important to understand the very mechanism of an action.