---
description: Herramientas de análisis de datos de marketing gratis: descubre las herramientas más populares, compara las valoraciones de usuarios, precios, características y demos gratuitas.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Las mejores herramientas y aplicaciones Herramientas de análisis de datos de marketing gratis | GetApp Colombia 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de análisis de datos de marketing gratis](https://www.getapp.com.co/directory/602/marketing-analytics/software) > [Página 3](https://www.getapp.com.co/directory/602/marketing-analytics/software?page=3)

# Herramientas de análisis de datos de marketing

Canonical: https://www.getapp.com.co/directory/602/marketing-analytics/software

Página: 3 de 6\
Atrás: [Página anterior](https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=2)\
Siguiente: [Página siguiente](https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=4)

-----

## Productos

1. [WebCEO](https://www.getapp.com.co/software/102299/web-ceo) — 4.8/5 (74 reviews) — Paquete en línea de 15 SEO herramientas de creación de informes de nivel empresarial
2. [Segment](https://www.getapp.com.co/software/101273/segment) — 4.7/5 (72 reviews) — Centro de datos del cliente
3. [Upnify CRM](https://www.getapp.com.co/software/2057900/upnify-crm) — 4.8/5 (64 reviews) — Solución de CRM basada en la web
4. [Matomo](https://www.getapp.com.co/software/2053481/matomo) — 4.7/5 (62 reviews) — Con Matomo, puedes recuperar el control
5. [mLabs](https://www.getapp.com.co/software/2059369/mlabs) — 4.7/5 (62 reviews) — Pymes y trabajadores freelance de agencias
6. [CleverTap](https://www.getapp.com.co/software/107179/clevertap) — 4.4/5 (59 reviews) — La plataforma de marketing móvil inteligente
7. [MoEngage](https://www.getapp.com.co/software/114947/sherpa) — 4.3/5 (58 reviews) — Participación inteligente del cliente
8. [Madgicx](https://www.getapp.com.co/software/129791/madgicx) — 4.3/5 (58 reviews) — Destacada plataforma de marketing todo en uno respaldada por IA
9. [Dreamdata](https://www.getapp.com.co/software/131879/dreamdata-io) — 4.8/5 (55 reviews) — Analíticas de ingresos y atribución de múltiple contacto basada en cuentas
10. [InsightSquared](https://www.getapp.com.co/software/90885/insightsquared) — 4.6/5 (51 reviews) — Analíticas de rendimiento de ventas para empresas de alto crecimiento
11. [NVECTA](https://www.getapp.com.co/software/114669/notifyvisitors) — 4.9/5 (51 reviews) — Plataforma de automatización de marketing con notificaciones push
12. [WhatConverts](https://www.getapp.com.co/software/105223/whatconverts) — 4.9/5 (50 reviews) — Seguimiento de llamadas, clientes potenciales y conversión con informes en tiempo real.
13. [Vaizle](https://www.getapp.com.co/software/116387/vaizle) — 4.4/5 (50 reviews) — Información e informes prácticos sobre campañas en redes sociales
14. [BrightEdge](https://www.getapp.com.co/software/91003/brightedge) — 4.1/5 (45 reviews) — Plataforma de SEO
15. [Lebesgue](https://www.getapp.com.co/software/2052208/lebesgue) — 4.9/5 (43 reviews) — Inteligencia artificial y datos de primera mano para el crecimiento del eCommerce.
16. [Heap](https://www.getapp.com.co/software/105295/heap) — 4.5/5 (42 reviews) — Analíticas web y móviles
17. [SendX](https://www.getapp.com.co/software/109763/sendx) — 4.6/5 (39 reviews) — Automatización de marketing y herramienta de marketing por correo electrónico.
18. [Percolate](https://www.getapp.com.co/software/101173/percolate) — 4.2/5 (35 reviews) — Administración de campaña y publicaciones sociales
19. [SalesSeek](https://www.getapp.com.co/software/104015/salesseek) — 4.4/5 (35 reviews) — Potente software visual de gestión de datos con sistema CRM de ventas.
20. [TinyURL](https://www.getapp.com.co/software/2046564/tinyurl-1) — 4.6/5 (32 reviews) — Plataforma de gestión de enlaces con acortador de URL y datos de clics
21. [Inflead](https://www.getapp.com.co/software/2066413/inflead) — 4.3/5 (32 reviews) — Herramienta de marketing de influencers
22. [Reportz](https://www.getapp.com.co/software/110191/reportz) — 4.6/5 (29 reviews) — Herramienta automatizada de creación de informes para agencias de marketing digital.
23. [Singular](https://www.getapp.com.co/software/121147/singular) — 4.6/5 (27 reviews) — Plataforma de analíticas e inteligencia de marketing
24. [Netcore Customer Engagement](https://www.getapp.com.co/software/2047930/netcore-cloud) — 4.5/5 (26 reviews) — Plataforma de crecimiento omnicanal impulsada por IA.
25. [Freshmarketer](https://www.getapp.com.co/software/112157/freshmarketer) — 4.4/5 (25 reviews) — Freshmarketer es un centro de optimización de la tasa de conversión (CRO) todo en uno diseñado para ayudar a las empresas y agencias de marketing a convertir a los visitantes de sus sitios web en clientes.

-----

Página: 3 de 6\
Atrás: [Página anterior](https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=2)\
Siguiente: [Página siguiente](https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=4)

## Categorías relacionadas

- [Software para análisis de redes sociales](https://www.getapp.com.co/directory/1607/social-media-analytics-tools/software)
- [Software de gestión de campañas](https://www.getapp.com.co/directory/304/campaign-management/software)
- [Herramientas de marketing en redes sociales](https://www.getapp.com.co/directory/104/social-media/software)
- [Herramientas de marketing de atribución](https://www.getapp.com.co/directory/1317/marketing-attribution/software)
- [Software de cuadro de mando](https://www.getapp.com.co/directory/586/reporting-dashboard/software)

## Enlaces

- [Ver en GetApp](https://www.getapp.com.co/directory/602/marketing-analytics/software)
- [Todas las categorías](https://www.getapp.com.co/directory)

-----

## Datos estructurados

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"GetApp Colombia","address":{"@type":"PostalAddress","addressLocality":"Ciudad de México","addressRegion":"CMX","postalCode":"CP 11000","streetAddress":"Boulevard Manuel Ávila Camacho no. 36, Piso 10 Col. Lomas de Chapultepec CP 11000 México, D.F"},"description":"Revisa, compara y evalúa software para pequeñas y medianas empresas. GetApp Colombia ofrece software, aplicaciones SaaS y en la nube, evaluaciones independientes y reseñas.","email":"info@getapp.com.co","url":"https://www.getapp.com.co/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@type":"Organization","@id":"https://www.getapp.com.co/#organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/getapp","https://www.facebook.com/GetAppcom","https://www.linkedin.com/company/getapp-com-a-gartner-company/","https://www.instagram.com/getappcom/","https://www.youtube.com/c/GetAppCom"]},{"name":"GetApp Colombia","url":"https://www.getapp.com.co/","@type":"WebSite","@id":"https://www.getapp.com.co/#website","publisher":{"@id":"https://www.getapp.com.co/#organization"},"potentialAction":{"query":"required","target":"https://www.getapp.com.co/search/?q={search_term_string}","@type":"SearchAction","query-input":"required name=search_term_string"}},{"name":"Herramientas de análisis de datos de marketing","description":"Herramientas de análisis de datos de marketing gratis: descubre las herramientas más populares, compara las valoraciones de usuarios, precios, características y demos gratuitas.","url":"https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=3","about":{"@id":"https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=3#itemlist"},"breadcrumb":{"@id":"https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=3#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=3#webpage","mainEntity":{"@id":"https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=3#itemlist"},"isPartOf":{"@id":"https://www.getapp.com.co/#website"},"inLanguage":"es-CO","publisher":{"@id":"https://www.getapp.com.co/#organization"}},{"@type":"BreadcrumbList","itemListElement":[{"name":"Inicio","position":1,"item":"/","@type":"ListItem"},{"name":"Herramientas de análisis de datos de marketing gratis","position":2,"item":"https://www.getapp.com.co/directory/602/marketing-analytics/software","@type":"ListItem"},{"name":"Página 3","position":3,"item":"https://www.getapp.com.co/directory/602/marketing-analytics/software?page=3","@type":"ListItem"}],"@id":"https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=3#breadcrumblist"}]}
</script><script type="application/ld+json">
  {"name":"Las mejores herramientas y aplicaciones Herramientas de análisis de datos de marketing gratis | GetApp Colombia 2026","@context":"https://schema.org","@type":"ItemList","itemListElement":[{"name":"WebCEO","position":1,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/938c01f2-c9cf-4895-86af-5b676510af92.png","url":"https://www.getapp.com.co/software/102299/web-ceo","@type":"ListItem"},{"name":"Segment","position":2,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ebeda7bc-49d8-4ece-ab0b-6434a893086a.png","url":"https://www.getapp.com.co/software/101273/segment","@type":"ListItem"},{"name":"Upnify CRM","position":3,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/0e773959-b7b5-4014-ba9f-5d64118f4ebe.png","url":"https://www.getapp.com.co/software/2057900/upnify-crm","@type":"ListItem"},{"name":"Matomo","position":4,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9b871eab-df82-4d4f-9f4b-23eaa37f9de4.png","url":"https://www.getapp.com.co/software/2053481/matomo","@type":"ListItem"},{"name":"mLabs","position":5,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/21b90474-44d6-4c80-8a3f-6a00e1e600c0.png","url":"https://www.getapp.com.co/software/2059369/mlabs","@type":"ListItem"},{"name":"CleverTap","position":6,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/896207e8-109c-4080-b776-7cad5946111e.png","url":"https://www.getapp.com.co/software/107179/clevertap","@type":"ListItem"},{"name":"MoEngage","position":7,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5b767128-84af-490b-84e4-8702f7b0e83a.png","url":"https://www.getapp.com.co/software/114947/sherpa","@type":"ListItem"},{"name":"Madgicx","position":8,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/1fa80413-7090-4076-bd50-3358bf57d2df.png","url":"https://www.getapp.com.co/software/129791/madgicx","@type":"ListItem"},{"name":"Dreamdata","position":9,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f113d55d-e81c-46a4-82bd-8921377af4ac.png","url":"https://www.getapp.com.co/software/131879/dreamdata-io","@type":"ListItem"},{"name":"InsightSquared","position":10,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/a8d8edcb-6233-4ce0-a773-244565dc7339.png","url":"https://www.getapp.com.co/software/90885/insightsquared","@type":"ListItem"},{"name":"NVECTA","position":11,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/a70c3b37-cc43-489a-a579-d8a8fdd8241a.png","url":"https://www.getapp.com.co/software/114669/notifyvisitors","@type":"ListItem"},{"name":"WhatConverts","position":12,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5baf147c-4187-4a75-bd07-0ef34da7406a.png","url":"https://www.getapp.com.co/software/105223/whatconverts","@type":"ListItem"},{"name":"Vaizle","position":13,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f02313fd-3e8c-424a-84b1-b400be1ac8af.png","url":"https://www.getapp.com.co/software/116387/vaizle","@type":"ListItem"},{"name":"BrightEdge","position":14,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/90a962f9-30d3-484a-815d-e37435d66420.png","url":"https://www.getapp.com.co/software/91003/brightedge","@type":"ListItem"},{"name":"Lebesgue","position":15,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/223c2cc5-46f6-4a4f-a86b-2bb899c8e389.png","url":"https://www.getapp.com.co/software/2052208/lebesgue","@type":"ListItem"},{"name":"Heap","position":16,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e1cdbe2e-1d45-4fee-833f-356677cbf71e.webp","url":"https://www.getapp.com.co/software/105295/heap","@type":"ListItem"},{"name":"SendX","position":17,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/bd9171f3-d117-4587-ae7f-b275083aa43a.jpeg","url":"https://www.getapp.com.co/software/109763/sendx","@type":"ListItem"},{"name":"Percolate","position":18,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ab679daf-d846-4ee7-b293-4ebd789fdb14.png","url":"https://www.getapp.com.co/software/101173/percolate","@type":"ListItem"},{"name":"SalesSeek","position":19,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/23419d5d-11c6-4379-94fe-b08df1fca267.png","url":"https://www.getapp.com.co/software/104015/salesseek","@type":"ListItem"},{"name":"TinyURL","position":20,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9b29556d-aee1-46a8-86e2-4c87d78aa11f.png","url":"https://www.getapp.com.co/software/2046564/tinyurl-1","@type":"ListItem"},{"name":"Inflead","position":21,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d9ef2b5d-00a5-4ad5-a4c0-750681a1a4cc.png","url":"https://www.getapp.com.co/software/2066413/inflead","@type":"ListItem"},{"name":"Reportz","position":22,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/3da35c01-8b81-4707-81a1-1d49663fa1f3.png","url":"https://www.getapp.com.co/software/110191/reportz","@type":"ListItem"},{"name":"Singular","position":23,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/79d8d543-9972-45c0-b822-bf8a8f0af488.png","url":"https://www.getapp.com.co/software/121147/singular","@type":"ListItem"},{"name":"Netcore Customer Engagement","position":24,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/0dd12ac5-db67-4102-a271-e5ad5dba8ceb.png","url":"https://www.getapp.com.co/software/2047930/netcore-cloud","@type":"ListItem"},{"name":"Freshmarketer","position":25,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/24c99f2e-2495-42d9-ab48-9367d1f8d43e.png","url":"https://www.getapp.com.co/software/112157/freshmarketer","@type":"ListItem"}],"@id":"https://www.getapp.com.co/directory/602/marketing-analytics/pricing/free/software?page=3#itemlist","numberOfItems":25}
</script>