---
description: Herramientas de automatización de marketing gratis: descubre las herramientas más populares, compara las valoraciones de usuarios, precios, características y demos gratuitas.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Las mejores herramientas y aplicaciones Herramientas de automatización de marketing gratis | GetApp Colombia 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de automatización de marketing gratis](https://www.getapp.com.co/directory/308/marketing-automation/software)

# Herramientas de automatización de marketing

Canonical: https://www.getapp.com.co/directory/308/marketing-automation/software

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## Productos

1. [Bitrix24](https://www.getapp.com.co/software/90602/bitrix24) — 4.2/5 (1001 reviews) — Paquete 100 % gratuito de herramientas de CRM, colaboración y comunicación.
2. [Zoho CRM](https://www.getapp.com.co/software/9908/zoho-crm) — 4.3/5 (6993 reviews) — CRM multicanal para empresas de todos los tamaños
3. [Mailchimp](https://www.getapp.com.co/software/8268/mailchimp) — 4.5/5 (17676 reviews) — Plataforma de automatización de marketing y publicidad por correo electrónico
4. [Jira](https://www.getapp.com.co/software/9953/jira) — 4.4/5 (15457 reviews) — Software de proyecto y seguimiento de problemas: ¡mira por qué somos el número 1\!
5. [HubSpot Marketing Hub](https://www.getapp.com.co/software/20444/hubspot-marketing) — 4.5/5 (6251 reviews) — Software de ventas y plataforma de marketing entrante
6. [Pipedrive](https://www.getapp.com.co/software/90507/pipedrive) — 4.5/5 (3058 reviews) — Sistema CRM construido por y para los vendedores
7. [Wrike](https://www.getapp.com.co/software/9964/wrike) — 4.4/5 (3037 reviews) — Gestiona tus proyectos de principio a fin con Wrike.
8. [Constant Contact](https://www.getapp.com.co/software/90578/constant-contact) — 4.3/5 (2943 reviews) — Herramientas potentes y orientación experta para comercializar tu negocio.
9. [ActiveCampaign](https://www.getapp.com.co/software/2348/activecampaign) — 4.6/5 (2568 reviews) — Marketing por correo electrónico, automatización de marketing, CRM/automatización de ventas
10. [Semrush](https://www.getapp.com.co/software/91634/semrush) — 4.6/5 (2325 reviews) — Plataforma SaaS de marketing de contenidos y gestión de visibilidad en línea
11. [MailerLite](https://www.getapp.com.co/software/10156/mailerlite) — 4.7/5 (2322 reviews) — Software de marketing por correo electrónico para negocios inteligentes
12. [Keap](https://www.getapp.com.co/software/90372/infusionsoft) — 4.1/5 (1298 reviews) — Software de CRM, ventas y marketing para pequeñas empresas
13. [Marketing 360](https://www.getapp.com.co/software/104247/marketing-360) — 4.5/5 (1149 reviews) — Plataforma de marketing para empresas de todos los tamaños
14. [Intercom](https://www.getapp.com.co/software/91379/intercom) — 4.5/5 (1135 reviews) — Plataforma de mensajería al cliente para ventas, marketing y asistencia
15. [Act\!](https://www.getapp.com.co/software/91203/act) — 3.9/5 (930 reviews) — Relaciones de nivel superior. Resultados de nivel superior.
16. [SendPulse](https://www.getapp.com.co/software/104173/sendpulse) — 4.6/5 (773 reviews) — Chatbots de correo electrónico, web push, SMS y Facebook en una sola plataforma.
17. [Marketo Engage](https://www.getapp.com.co/software/990/marketo-lead-management) — 4.3/5 (713 reviews) — Automatización de marketing para marketing digital
18. [ClickFunnels](https://www.getapp.com.co/software/106045/clickfunnels) — 4.5/5 (666 reviews) — Software de automatización de marketing basado en la nube para pymes
19. [Salesforce Marketing Cloud Account Engagement](https://www.getapp.com.co/software/8294/pardot) — 4.1/5 (650 reviews) — Automatización de marketing B2B de Salesforce para marketing y ventas.
20. [ZeroBounce](https://www.getapp.com.co/software/110935/zerobounce) — 4.8/5 (589 reviews) — Sistema de validación de correo electrónico en línea
21. [Ahrefs](https://www.getapp.com.co/software/102405/ahrefs) — 4.7/5 (585 reviews) — Informes SEO y verificador de backlinks.
22. [Klaviyo](https://www.getapp.com.co/software/105931/klaviyo) — 4.6/5 (537 reviews) — Solución de marketing por correo electrónico para plataformas de eCommerce
23. [Thryv](https://www.getapp.com.co/software/113901/thryv) — 4.2/5 (535 reviews) — El software de administración integral creado para pequeñas empresas.
24. [Agile CRM](https://www.getapp.com.co/software/102073/agile-crm) — 4.1/5 (525 reviews) — CRM de ventas y marketing para pequeñas empresas
25. [GetResponse](https://www.getapp.com.co/software/20440/getresponse) — 4.2/5 (524 reviews) — El marketing de correo electrónico más fácil del mundo

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## Categorías relacionadas

- [Software de gestión de campañas](https://www.getapp.com.co/directory/304/campaign-management/software)
- [Software de plataformas de marketing All-in-One](https://www.getapp.com.co/directory/310/online-marketing/software)
- [Software CRM](https://www.getapp.com.co/directory/230/crm/software)
- [Herramientas de administración de leads](https://www.getapp.com.co/directory/339/lead-management/software)
- [Software para crear landing pages](https://www.getapp.com.co/directory/591/landing-page/software)

## Enlaces

- [Ver en GetApp](https://www.getapp.com.co/directory/308/marketing-automation/software)
- [Todas las categorías](https://www.getapp.com.co/directory)

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