---
description: Descubre los mejores productos de Herramientas de mapeo del recorrido del cliente en Colombia de 2026. Nuestra lista gratis de software y nuestra herramienta interactiva facilitan tu búsqueda. Compara rápidamente funciones, opiniones de usuarios, precios y demos.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Herramientas de mapeo del recorrido del cliente - Las mejores herramientas y proveedores | GetApp Colombia 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de mapeo del recorrido del cliente](https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software)

# Herramientas de mapeo del recorrido del cliente

Canonical: https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software

Página: 1 de 3\
Siguiente: [Página siguiente](https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software?page=2)

-----

## Productos

1. [Mailchimp](https://www.getapp.com.co/software/8268/mailchimp) — 4.5/5 (17588 reviews) — Plataforma de automatización de marketing y publicidad por correo electrónico
2. [Pipedrive](https://www.getapp.com.co/software/90507/pipedrive) — 4.5/5 (3047 reviews) — Sistema CRM construido por y para los vendedores
3. [Marketo Engage](https://www.getapp.com.co/software/990/marketo-lead-management) — 4.3/5 (710 reviews) — Automatización de marketing para marketing digital
4. [Hotjar](https://www.getapp.com.co/software/101789/hotjar) — 4.6/5 (539 reviews) — La solución permite obtener ideas y comentarios a través de analíticas móviles y de sitio web.
5. [Lucky Orange](https://www.getapp.com.co/software/112955/lucky-orange) — 4.7/5 (260 reviews) — Conjunto de optimización de conversiones todo en uno para propietarios de sitios web
6. [Similarweb](https://www.getapp.com.co/software/100382/similarweb-pro) — 4.6/5 (258 reviews) — Análisis de datos de tráfico de aplicaciones y sitios web
7. [XM for Customer Experience](https://www.getapp.com.co/software/130147/customer-frontlines) — 4.6/5 (255 reviews) — Plataforma de CXM basada en la nube
8. [Pendo](https://www.getapp.com.co/software/107315/pendo-platform) — 4.5/5 (238 reviews) — Captura de datos de comportamiento y uso de productos
9. [CardBoard](https://www.getapp.com.co/software/113639/cardboard) — 4.2/5 (170 reviews) — Herramienta colaborativa basada en la web para generación de mapas historias y recorridos
10. [LeadSquared](https://www.getapp.com.co/software/101405/leadsquared) — 4.3/5 (167 reviews) — Plataforma de automatización de marketing y ejecución de ventas
11. [LeadsRx](https://www.getapp.com.co/software/105887/leadsrx-attribution-software) — 4.4/5 (144 reviews) — Atribución de marketing multicanal para B2B y B2C
12. [Smartlook](https://www.getapp.com.co/software/108697/smartlook) — 4.7/5 (136 reviews) — Seguimiento de la actividad de los visitantes para la gestión de la experiencia del cliente
13. [SurveySparrow](https://www.getapp.com.co/software/111349/surveysparrow) — 4.4/5 (121 reviews) — Herramienta de encuestas conversacionales
14. [Contentsquare](https://www.getapp.com.co/software/133403/contentsquare) — 4.8/5 (116 reviews) — Destacado software de analíticas de la experiencia digital para marcas empresariales
15. [UXPressia](https://www.getapp.com.co/software/112651/uxpressia) — 4.8/5 (80 reviews) — Crea mapas de recorridos de clientes, personas y mapas de impacto online
16. [Pingdom](https://www.getapp.com.co/software/91419/pingdom) — 4.5/5 (78 reviews) — Supervisión de sitio web
17. [Whatfix](https://www.getapp.com.co/software/101353/whatfix) — 4.6/5 (77 reviews) — Adopción del producto Accelerate
18. [Segment](https://www.getapp.com.co/software/101273/segment) — 4.7/5 (72 reviews) — Centro de datos del cliente
19. [Fullstory](https://www.getapp.com.co/software/116603/fullstory) — 4.6/5 (67 reviews) — Información sobre datos de páginas web para mejorar la experiencia del cliente
20. [Matomo](https://www.getapp.com.co/software/2053481/matomo) — 4.7/5 (62 reviews) — Con Matomo, puedes recuperar el control
21. [Delighted](https://www.getapp.com.co/software/117403/delighted) — 4.8/5 (57 reviews) — Recopilación multicanal de comentarios de clientes con puntuación NPS
22. [Dreamdata](https://www.getapp.com.co/software/131879/dreamdata-io) — 4.8/5 (55 reviews) — Analíticas de ingresos y atribución de múltiple contacto basada en cuentas
23. [GetFeedback](https://www.getapp.com.co/software/91575/getfeedback) — 4.6/5 (53 reviews) — Envía mejores encuestas. Recopila mejores comentarios.
24. [Heap](https://www.getapp.com.co/software/105295/heap) — 4.5/5 (42 reviews) — Analíticas web y móviles
25. [Feedbackly](https://www.getapp.com.co/software/2052514/feedbackly) — 4.2/5 (36 reviews) — Software de comentarios todo en uno

-----

Página: 1 de 3\
Siguiente: [Página siguiente](https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software?page=2)

## Categorías relacionadas

- [Análisis de productos](https://www.getapp.com.co/directory/3791/product-analytics/software)
- [Herramientas para medir la satisfacción del cliente](https://www.getapp.com.co/directory/1029/customer-satisfaction/software)
- [Software de experiencia del usuario (UX)](https://www.getapp.com.co/directory/1287/ux/software)
- [Herramientas de análisis de datos de marketing](https://www.getapp.com.co/directory/602/marketing-analytics/software)
- [Software de compromiso del cliente](https://www.getapp.com.co/directory/650/customer-engagement/software)

## Enlaces

- [Ver en GetApp](https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software)
- [Todas las categorías](https://www.getapp.com.co/directory)

## Esta página se encuentra disponible en los siguientes idiomas

| Local | URL |
| de | <https://www.getapp.de/directory/1611/customer-journey-mapping-tools/software> |
| de-AT | <https://www.getapp.at/directory/1611/customer-journey-mapping-tools/software> |
| en | <https://www.getapp.com/marketing-software/customer-journey-mapping-tools/> |
| en-AE | <https://www.getapp.ae/directory/1611/customer-journey-mapping-tools/software> |
| en-AU | <https://www.getapp.com.au/directory/1611/customer-journey-mapping-tools/software> |
| en-CA | <https://www.getapp.ca/directory/1611/customer-journey-mapping-tools/software> |
| en-GB | <https://www.getapp.co.uk/directory/1611/customer-journey-mapping-tools/software> |
| en-IE | <https://www.getapp.ie/directory/1611/customer-journey-mapping-tools/software> |
| en-NZ | <https://www.getapp.co.nz/directory/1611/customer-journey-mapping-tools/software> |
| en-SG | <https://www.getapp.sg/directory/1611/customer-journey-mapping-tools/software> |
| en-ZA | <https://www.getapp.za.com/directory/1611/customer-journey-mapping-tools/software> |
| es | <https://www.getapp.es/directory/1611/customer-journey-mapping-tools/software> |
| es-CL | <https://www.getapp.cl/directory/1611/customer-journey-mapping-tools/software> |
| es-CO | <https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software> |
| es-MX | <https://www.getapp.com.mx/directory/1611/customer-journey-mapping-tools/software> |
| fr | <https://www.getapp.fr/directory/1611/customer-journey-mapping-tools/software> |
| fr-BE | <https://fr.getapp.be/directory/1611/customer-journey-mapping-tools/software> |
| fr-CA | <https://fr.getapp.ca/directory/1611/customer-journey-mapping-tools/software> |
| nl | <https://www.getapp.nl/directory/1611/customer-journey-mapping-tools/software> |
| nl-BE | <https://www.getapp.be/directory/1611/customer-journey-mapping-tools/software> |
| pt | <https://www.getapp.com.br/directory/1611/customer-journey-mapping-tools/software> |
| pt-PT | <https://www.getapp.pt/directory/1611/customer-journey-mapping-tools/software> |

-----

## Datos estructurados

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"GetApp Colombia","address":{"@type":"PostalAddress","addressLocality":"Ciudad de México","addressRegion":"CMX","postalCode":"CP 11000","streetAddress":"Boulevard Manuel Ávila Camacho no. 36, Piso 10 Col. Lomas de Chapultepec CP 11000 México, D.F"},"description":"Revisa, compara y evalúa software para pequeñas y medianas empresas. GetApp Colombia ofrece software, aplicaciones SaaS y en la nube, evaluaciones independientes y reseñas.","email":"info@getapp.com.co","url":"https://www.getapp.com.co/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@id":"https://www.getapp.com.co/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/getapp","https://www.facebook.com/GetAppcom","https://www.instagram.com/getappcom/","https://www.youtube.com/c/GetAppCom"]},{"name":"GetApp Colombia","url":"https://www.getapp.com.co/","@id":"https://www.getapp.com.co/#website","@type":"WebSite","publisher":{"@id":"https://www.getapp.com.co/#organization"},"potentialAction":{"query":"required","target":"https://www.getapp.com.co/search/?q={search_term_string}","@type":"SearchAction","query-input":"required name=search_term_string"}},{"name":"Herramientas de mapeo del recorrido del cliente","description":"Descubre los mejores productos de Herramientas de mapeo del recorrido del cliente en Colombia de 2026. Nuestra lista gratis de software y nuestra herramienta interactiva facilitan tu búsqueda. Compara rápidamente funciones, opiniones de usuarios, precios y demos.","url":"https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software","about":{"@id":"https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software#itemlist"},"breadcrumb":{"@id":"https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software#breadcrumblist"},"@id":"https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software#webpage","@type":["WebPage","CollectionPage"],"mainEntity":{"@id":"https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software#itemlist"},"publisher":{"@id":"https://www.getapp.com.co/#organization"},"inLanguage":"es-CO","isPartOf":{"@id":"https://www.getapp.com.co/#website"}},{"@id":"https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Inicio","position":1,"item":"/","@type":"ListItem"},{"name":"Herramientas de mapeo del recorrido del cliente","position":2,"item":"https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software","@type":"ListItem"}]}]}
</script><script type="application/ld+json">
  {"name":"Herramientas de mapeo del recorrido del cliente - Las mejores herramientas y proveedores | GetApp Colombia 2026","@context":"https://schema.org","@id":"https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software#itemlist","@type":"ItemList","itemListElement":[{"name":"Mailchimp","position":1,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/dd1b7965-612d-4c53-899b-0cf4a9337971.png","url":"https://www.getapp.com.co/software/8268/mailchimp","@type":"ListItem"},{"name":"Pipedrive","position":2,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f2e2e04e-14be-474e-8d90-7162080c28b0.png","url":"https://www.getapp.com.co/software/90507/pipedrive","@type":"ListItem"},{"name":"Marketo Engage","position":3,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/199791ad-8770-493d-bb55-98544cc98cf7.png","url":"https://www.getapp.com.co/software/990/marketo-lead-management","@type":"ListItem"},{"name":"Hotjar","position":4,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/7bcee124-a7a0-4da1-85bc-1cdfb836998f.jpeg","url":"https://www.getapp.com.co/software/101789/hotjar","@type":"ListItem"},{"name":"Lucky Orange","position":5,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ac4deb58-5026-4132-ad54-33930c8c09d4.png","url":"https://www.getapp.com.co/software/112955/lucky-orange","@type":"ListItem"},{"name":"Similarweb","position":6,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/286e06ec-acd3-483d-861e-116447114a22.png","url":"https://www.getapp.com.co/software/100382/similarweb-pro","@type":"ListItem"},{"name":"XM for Customer Experience","position":7,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/b9a9fb17-83cc-4ab2-a44c-f4ed5371313f.png","url":"https://www.getapp.com.co/software/130147/customer-frontlines","@type":"ListItem"},{"name":"Pendo","position":8,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/1e5c39a4-597b-49b5-90a1-1fb73392ac96.png","url":"https://www.getapp.com.co/software/107315/pendo-platform","@type":"ListItem"},{"name":"CardBoard","position":9,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/3e65ff96-c788-4fe8-8bea-89d730eb353e.png","url":"https://www.getapp.com.co/software/113639/cardboard","@type":"ListItem"},{"name":"LeadSquared","position":10,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/7e5a618b-25a4-45e3-a86b-7642ea6f585a.png","url":"https://www.getapp.com.co/software/101405/leadsquared","@type":"ListItem"},{"name":"LeadsRx","position":11,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4eee51fc-9fcd-423e-b436-8d9fb0d8b81c.png","url":"https://www.getapp.com.co/software/105887/leadsrx-attribution-software","@type":"ListItem"},{"name":"Smartlook","position":12,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/c2d4cdbc-006c-4fc4-9a93-e05fdc7cb5e6.png","url":"https://www.getapp.com.co/software/108697/smartlook","@type":"ListItem"},{"name":"SurveySparrow","position":13,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/1b9df90a-8a8b-4d57-b659-64e51c71ebc6.png","url":"https://www.getapp.com.co/software/111349/surveysparrow","@type":"ListItem"},{"name":"Contentsquare","position":14,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/a15d6be5-9beb-4a71-81d6-f82a1ae3b62f.png","url":"https://www.getapp.com.co/software/133403/contentsquare","@type":"ListItem"},{"name":"UXPressia","position":15,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/8a70f63d-2a58-4fa9-851e-97a2ea9edbcf.png","url":"https://www.getapp.com.co/software/112651/uxpressia","@type":"ListItem"},{"name":"Pingdom","position":16,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/3d5fc1b8-d5c0-44f2-8dfc-37ae79a17039.jpeg","url":"https://www.getapp.com.co/software/91419/pingdom","@type":"ListItem"},{"name":"Whatfix","position":17,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/a522a079-45c7-4690-897c-93c735a29c17.png","url":"https://www.getapp.com.co/software/101353/whatfix","@type":"ListItem"},{"name":"Segment","position":18,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ebeda7bc-49d8-4ece-ab0b-6434a893086a.png","url":"https://www.getapp.com.co/software/101273/segment","@type":"ListItem"},{"name":"Fullstory","position":19,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/fef8b6a9-d242-4ec2-b930-b77e48ad6c5e.png","url":"https://www.getapp.com.co/software/116603/fullstory","@type":"ListItem"},{"name":"Matomo","position":20,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9b871eab-df82-4d4f-9f4b-23eaa37f9de4.png","url":"https://www.getapp.com.co/software/2053481/matomo","@type":"ListItem"},{"name":"Delighted","position":21,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5ec7acc3-8287-4db3-a093-dfec534158c2.png","url":"https://www.getapp.com.co/software/117403/delighted","@type":"ListItem"},{"name":"Dreamdata","position":22,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f113d55d-e81c-46a4-82bd-8921377af4ac.png","url":"https://www.getapp.com.co/software/131879/dreamdata-io","@type":"ListItem"},{"name":"GetFeedback","position":23,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/cc968c99-21e4-4ff3-b402-08433c48ab3c.png","url":"https://www.getapp.com.co/software/91575/getfeedback","@type":"ListItem"},{"name":"Heap","position":24,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e1cdbe2e-1d45-4fee-833f-356677cbf71e.webp","url":"https://www.getapp.com.co/software/105295/heap","@type":"ListItem"},{"name":"Feedbackly","position":25,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/038e731d-57e4-47bc-a283-27df9436944c.png","url":"https://www.getapp.com.co/software/2052514/feedbackly","@type":"ListItem"}],"numberOfItems":25}
</script>