---
description: Herramientas de mapeo del recorrido del cliente gratis: descubre las herramientas más populares, compara las valoraciones de usuarios, precios, características y demos gratuitas.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Las mejores herramientas y aplicaciones Herramientas de mapeo del recorrido del cliente gratis | GetApp Colombia 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de mapeo del recorrido del cliente gratis](https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software)

# Herramientas de mapeo del recorrido del cliente

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## Productos

1. [Zoho CRM](https://www.getapp.com.co/software/9908/zoho-crm) — 4.3/5 (7003 reviews) — CRM multicanal para empresas de todos los tamaños
2. [Pipedrive](https://www.getapp.com.co/software/90507/pipedrive) — 4.5/5 (3062 reviews) — Sistema CRM construido por y para los vendedores
3. [Marketo Engage](https://www.getapp.com.co/software/990/marketo-lead-management) — 4.3/5 (716 reviews) — Automatización de marketing para marketing digital
4. [Hotjar](https://www.getapp.com.co/software/101789/hotjar) — 4.6/5 (545 reviews) — La solución permite obtener ideas y comentarios a través de analíticas móviles y de sitio web.
5. [Lucidspark](https://www.getapp.com.co/software/2034855/lucidspark) — 4.7/5 (385 reviews) — Solución de pizarra virtual para la colaboración en equipo
6. [Lucky Orange](https://www.getapp.com.co/software/112955/lucky-orange) — 4.7/5 (268 reviews) — Conjunto de optimización de conversiones todo en uno para propietarios de sitios web
7. [Similarweb](https://www.getapp.com.co/software/100382/similarweb-pro) — 4.6/5 (261 reviews) — Análisis de datos de tráfico de aplicaciones y sitios web
8. [XM for Customer Experience](https://www.getapp.com.co/software/130147/customer-frontlines) — 4.6/5 (255 reviews) — Plataforma de CXM basada en la nube
9. [Pendo](https://www.getapp.com.co/software/107315/pendo-platform) — 4.5/5 (238 reviews) — Captura de datos de comportamiento y uso de productos
10. [CardBoard](https://www.getapp.com.co/software/113639/cardboard) — 4.2/5 (170 reviews) — Herramienta colaborativa basada en la web para generación de mapas historias y recorridos
11. [Smartlook](https://www.getapp.com.co/software/108697/smartlook) — 4.7/5 (136 reviews) — Seguimiento de la actividad de los visitantes para la gestión de la experiencia del cliente
12. [Mural](https://www.getapp.com.co/software/123863/mural) — 4.5/5 (136 reviews) — Solución de gestión de la colaboración y del espacio de trabajo digital
13. [Contentsquare](https://www.getapp.com.co/software/133403/contentsquare) — 4.8/5 (124 reviews) — Destacado software de analíticas de la experiencia digital para marcas empresariales
14. [SurveySparrow](https://www.getapp.com.co/software/111349/surveysparrow) — 4.4/5 (123 reviews) — Herramienta de encuestas conversacionales
15. [Mouseflow](https://www.getapp.com.co/software/91246/mouseflow) — 4.7/5 (122 reviews) — Seguimiento de clics en vivo y mapas térmicos del sitio web.
16. [Ortto](https://www.getapp.com.co/software/100396/autopilot) — 4.6/5 (113 reviews) — Software de marketing visual para automatizar los viajes de los clientes
17. [UXPressia](https://www.getapp.com.co/software/112651/uxpressia) — 4.8/5 (80 reviews) — Crea mapas de recorridos de clientes, personas y mapas de impacto online
18. [Pingdom](https://www.getapp.com.co/software/91419/pingdom) — 4.5/5 (78 reviews) — Supervisión de sitio web
19. [Segment](https://www.getapp.com.co/software/101273/segment) — 4.7/5 (72 reviews) — Centro de datos del cliente
20. [Fullstory](https://www.getapp.com.co/software/116603/fullstory) — 4.6/5 (67 reviews) — Información sobre datos de páginas web para mejorar la experiencia del cliente
21. [Matomo](https://www.getapp.com.co/software/2053481/matomo-analytics) — 4.7/5 (62 reviews) — Con Matomo, puedes recuperar el control
22. [CleverTap](https://www.getapp.com.co/software/107179/clevertap) — 4.4/5 (59 reviews) — La plataforma de marketing móvil inteligente
23. [MoEngage](https://www.getapp.com.co/software/114947/sherpa) — 4.3/5 (58 reviews) — Participación inteligente del cliente
24. [Dreamdata](https://www.getapp.com.co/software/131879/dreamdata-io) — 4.8/5 (55 reviews) — Analíticas de ingresos y atribución de múltiple contacto basada en cuentas
25. [GetFeedback](https://www.getapp.com.co/software/91575/getfeedback) — 4.6/5 (53 reviews) — Envía mejores encuestas. Recopila mejores comentarios.

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## Categorías relacionadas

- [Herramientas para medir la satisfacción del cliente](https://www.getapp.com.co/directory/1029/customer-satisfaction/software)
- [Software de gestión de experiencia del cliente](https://www.getapp.com.co/directory/601/customer-experience/software)
- [Herramientas de automatización de marketing](https://www.getapp.com.co/directory/308/marketing-automation/software)
- [Software de personalización](https://www.getapp.com.co/directory/609/personalization-behavioral-targeting/software)
- [Herramientas de análisis web](https://www.getapp.com.co/directory/109/web-analytics/software)

## Enlaces

- [Ver en GetApp](https://www.getapp.com.co/directory/1611/customer-journey-mapping-tools/software)
- [Todas las categorías](https://www.getapp.com.co/directory)

-----

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